What are the responsibilities and job description for the Senior Specialist, Social Media Job at Champions Group Holdings in Brea position at Champions Group Holdings?
Job Description
Job Description
Based in Orange County, CA, Champions Group is a nationwide leading provider of essential home services specializing in heating, air conditioning and plumbing services. With the mission to maintain long term relationships with its customers, Champions Group is dedicated to delivering timely, high-quality services across a comprehensive suite of HVAC, plumbing and electrical products. Champions Group Holdings includes brands from across the country, including Adeedo!, ASI, Bell Brothers, Fetch-A-Tech, HELP, Hobaica, Howard Air, Jet, JW Plumbing Heating and Air, M and M Heating, Cooling, Plumbing & Electrical, Moore Home Services, ProSkill Services, Scottsdale Air, Seatown Electric, Plumbing, Heating & Air, Service Champions, Service Wizard, Sierra Air, Swan Plumbing, Heating & Air Conditioning and Timo’s Air Conditioning & Heating.
We are seeking a highly skilled, meticulous, and experienced Senior Social Media Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing all aspects of the several of large brands’ social media campaigns to increase brand awareness, drive traffic to the company's website, and generate high-quality leads for our sales team. The Senior Social Media Specialist will work closely with the entire digital marketing team (SEO, PPC, Email, Content, and Video) to ensure that all the social media efforts align with the overall business strategy.
This position reports to the Digital Content Supervisor.
Primary Responsibilities
- Lead in the creation, development, and implementation of comprehensive social media content calendars across multiple social media channels including but not limited to Facebook, Instagram, Twitter, Nextdoor and LinkedIn for multiple brands.
- Conduct in-depth analysis of campaigns, translating complex data into actionable insights and strategic recommendations.
- Build, present, and interpret detailed reports to Senior Management and various team members.
- Create and coordinate with other team members in the production of creative assets including images, graphics, videos, stories, and other engaging content - routinely driving original and innovative ideas for content.
- Build, manage, and optimize social ad campaigns including, but not limited to, Facebook / Instagram, Linkedin, Nextdoor, etc.
- Monitor, listen, and respond to social media interactions, effectively cultivating favor and leads.
- Perform extensive industry research to study trends, seasonality, and buying behaviors to refine and advance strategy.
- Develop, expand, and oversee community and / or blogger or influencer outreach efforts.
- Identify and provide solutions for threats and opportunities arising from competition.
Qualifications
We are an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. We make hiring decisions based solely on qualifications, merit, and business needs at the time.
