Senior Marketing Manager

Job Description

Responsible for developing, organizing, and executing comprehensive marketing plans that align with the overall business objectives of Sallisaw & Roland Cherokee Casino properties. This includes overseeing all aspects of marketing operations, including advertising, promotions, player development, and guest services. The Sr. Marketing Manager works closely with other departments to ensure the successful execution of marketing initiatives and drive customer engagement.

Responsibilities

Develop, plan, and execute strategic marketing plans for the casino property within budgetary guidelines.Coordinate with corporate marketing for advertising, direct mail campaigns, and promotional initiatives.Oversee the execution of property, corporate, player development, and special promotions.Manage the annual marketing budget for the property.Oversee special events, entertainment, bus tours, player development programs, and guest services.Prepare and submit required Gaming Commission reports.Supervise direct marketing reports, including hiring, training, and performance management.Manage player club activities in accordance with property and corporate promotions.Plan and implement special events and VIP programs for guests.Utilize player development systems to enhance player engagement and drive repeat visitation.Qualifications

Bachelor's Degree in Marketing, Business Administration, or a related field.5 years of direct casino marketing experience, or an equivalent combination of education and experience.Strong understanding of marketing principles, including advertising, promotions, public relations, and digital marketing.Proven experience in developing and executing successful marketing campaigns.Excellent analytical, organizational, and project management skills.Strong budget management and financial analysis skills.Excellent communication, interpersonal, and presentation skills.Proficiency in Microsoft Office Suite and marketing software.Ability to work independently and as part of a team.Ability to work in a fast-paced and dynamic environment.Ability to work flexible hours, including evenings and weekends.Ability to obtain and maintain licensing by the appropriate gaming authority.Ability to work in a casino environment, which may include exposure to second-hand smoke, loud noises, and varying temperatures.About Us

For more than two decades, Cherokee Casino has been Oklahoma's premier destination for gaming, live entertainment and extraordinary experiences. The brand currently owns and operates nine properties across Northeastern Oklahoma. Each features its own unique offerings yet all share in Cherokee Casino's commitment to quality.

Guests can enjoy slots and table games, multiple hotels, a delicious array of dining options, live entertainment from local and national acts, horse racing, golf, a KOA campground, meeting and event space, and monthly promotions. Cherokee Casino also offers players impressive perks and benefits through One Star Rewards. As the brand continues to expand its offerings and footprint, Cherokee Casino remains dedicated to the well-being of the Cherokee Nation and the communities that it calls home.

Here's what awaits you :

Health & Wellness : Choose from top-notch health plans, 24 / 7 Telemedicine access, and on-site health clinics (at select locations).Financial Security : Grow your future with a generous 401(k) match and paid vacation, sick time, bereavement, and holidays.Work-Life Balance : Enjoy flexible spending accounts, maternity / paternity leave, and voluntary benefits for added peace of mind.And More : Earn incentives based on performance, refer friends and get rewarded, and enjoy discounts and holiday appreciation gifts.About the Team

Immerse Yourself in World-Class Hospitality with Cherokee Nation Entertainment

Thrill, excitement, and entertainment await at Cherokee Nation Entertainment, one of the largest and most successful tribal businesses in the country. As the gaming and hospitality business of the Cherokee Nation, CNE owns and operate a diverse portfolio of leading brands, including Hard Rock Hotel & Casino Tulsa, nine Cherokee Casinos across Northeastern Oklahoma, and Gold Strike Casino Resort in Tunica, Miss.

Step into a world of possibilities :

Gain experience delivering exhilarating gaming across electronic games, table games, and poker rooms.Help deliver legendary live entertainment from national and local acts at iconic venues like Hard Rock Live.Master your culinary craft at our diverse restaurants, from casual to upscale dining. Deliver smiles and unforgettable experiences, becoming a master of guest service and table-side magic.Help guests unwind in luxurious hotel accommodations and world-class amenities like pools, cabanas, and golf courses.

More than just entertainment, we are committed to the well-being of the Cherokee Nation and the communities that it calls home. We offer exceptional career opportunities with competitive benefits and a chance to be part of something truly special.

Company : Cherokee Nation Entertainment