What are the responsibilities and job description for the Chesapeake Bank is hiring: Marketing Specialist in Virginia Beach position at Chesapeake Bank?
Overview
Chesapeake Bank-
Ready to jump-start your career in a financial institution where "fun" is more than just a buzzword (spoiler alert : it is a corporate value)? Say hello to Chesapeake Bank. We're not your typical bank. We're a community. And we've got the accolades to prove it-named a Top 200 community bank (voted consecutively since 2017) and one of the Best Banks to Work For (voted consecutively since 2013) by American Banker.
But we're about more than just numbers and awards. We're about people. And we show it by offering competitive benefit plans and putting job satisfaction at the top of our to-do list. Plus, we're big on giving back to our local areas, through both service hours and monetary contributions.
Ready to join The Chesapeake Way? We're looking for a Marketing Specialist to join our ranks. You'll help us whip up marketing campaigns that strike a chord with our local audience, promote our financial products and services, and underscore our community commitment. In other words, you'll help us do what we do best : show off that we are people people, not a bank bank.
Summary
As a Marketing Specialist at Chesapeake Bank, you will play a pivotal role in supporting the development and execution of dynamic marketing campaigns aimed at enhancing customer acquisition, retention, and engagement. You will contribute to the creation and distribution of a wide array of marketing materials, including brochures, flyers, newsletters, and digital content. By maintaining the bank's online presence through website updates, social media posts, and email marketing campaigns, you will ensure consistent and effective communication with our audience.
Responsibilities
- Marketing Campaign Support :
Assist in the development and execution of marketing campaigns to drive customer acquisition, retention, and engagement.
Create engaging content for various marketing channels, such as blog posts, social media updates, and email newsletters.
Assist with the coordination of Chesapeake Bank-sponsored events, community outreach programs, and sponsorships.
Conduct basic market research to identify customer needs, trends, and opportunities for new marketing initiatives.
Assist in analyzing and interpreting marketing data, including website analytics, social media metrics, and customer feedback.
Understand your role as defined by the three lines of defense to maintain a compliance culture that includes risk management processes.
The above statements describe the job's essential responsibilities and requirements. They are not an exhaustive list of the duties that may be assigned to job incumbents.
Requirements
