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Marketing Coordinator Job at Chi'Lantro in Austin

Chi'Lantro
Austin, TX Full Time
POSTED ON 2/27/2025
AVAILABLE BEFORE 5/9/2025

Job Description

Job Description

The Marketing Coordinator possesses our Core Values of Dedication, Authenticity, Resilience and Thankfulness.

Duties and Responsibilities :

Social Media Management

  • Manage Chi’Lantro’s social media accounts (Instagram, TikTok, Facebook, etc.), including scheduling and posting content.
  • Monitor and engage with followers, responding to comments and messages promptly.
  • Collaborate with the team to create content ideas that align with the brand.

Content Creation and Support

  • Create, Manage, and Assist in producing photos, videos, and graphics for digital campaigns.
  • Curate user-generated content (UGC) and ensure it aligns with brand guidelines.
  • Support the planning and execution of email marketing campaigns.
  • Campaign and Event Coordination

  • Help coordinate local events, promotions, and collaborations with influencers or partners.
  • Support paid advertising campaigns by organizing creative assets and tracking performance.
  • Monitor and report on campaign performance, providing insights for improvement.
  • Administrative Support

  • Maintain an organized content calendar.
  • Assist with community outreach and sponsorship requests.
  • Track expenses and assist in managing the marketing budget.
  • Customer Engagement

  • Oversee loyalty and rewards program promotions, ensuring customer retention.
  • Plan and execute community outreach initiatives, including events, sponsorships, and partnerships.
  • Monitor customer feedback and trends, adapting strategies to align with customer preferences.
  • Advertising and Promotions

  • Manage paid advertising budgets across platforms (Facebook, Instagram, TikTok, Google Ads, etc.).
  • Partner with local influencers and media to generate organic and paid buzz.
  • Analyze campaign performance and provide actionable recommendations for improvement.
  • Preferred

  • Experience in food, hospitality, or lifestyle marketing.
  • Familiarity with running paid ad campaigns on Facebook, Instagram, and Google.
  • Basic video editing skills (e.g., using CapCut, iMovie, or Adobe Premiere).
  • Key Competencies

  • Creativity : Passion for developing innovative campaigns and engaging content.
  • Organization : Ability to manage multiple projects and deadlines efficiently.
  • Data-Driven Mindset : Skilled at interpreting analytics to optimize performance.
  • Collaboration : Team player who thrives in a fast-paced, dynamic environment.
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