What are the responsibilities and job description for the UI/UX Designer for Digital Marketing (Chiropractic Clinic Brand) Job at Chiro On position at Chiro One Wellness Centers?

UI / UX Designer for Digital Marketing (Local Candidates On-site)

Chiro One Wellness Centers, a TVG-Medulla, LLC company, is a high-growth, high-quality chiropractic care organization with over 140 clinics across the nation. Our mission is to lead our patients and communities to a life of optimum health and wellness through education and service. Chiro One Wellness Centers provide non-invasive, drug-free chiropractic care to thousands of patients each month.

We are seeking an experienced UI / UX Designer to join our team, focused on creating exceptional digital experiences for our chiropractic clinic brands. In this role, you will collaborate with marketing, IT, and design teams to develop and maintain engaging, user-friendly mobile and desktop site experiences that enhance our digital marketing efforts. Your work will support our mission of providing accessible and personalized healthcare to patients while optimizing their online experience.

Key Responsibilities :

UI / UX Design for Web & Digital Marketing : Collaborate with marketing teams to create responsive, visually appealing, and user-centric websites for our chiropractic clinics. Design landing pages, promotional assets, and other digital marketing materials aligned with our brand’s objectives and user needs.
Custom WordPress Theme & Plugin Development : Customize and maintain WordPress themes and plugins, ensuring performance, security, and functionality are top-notch. Work closely with the development team to integrate designs and ensure seamless site operations.
Performance Optimization : Regularly assess website performance and optimize site speed, load times, and overall user experience. Ensure that the clinic's website and landing pages are responsive and fast across all devices.
Security & Maintenance : Monitor and implement the latest security practices, keeping the site safe and up to date. Troubleshoot and resolve any issues related to site security, performance, and functionality.
User Experience (UX) Research & Testing : Conduct user research to better understand the needs and pain points of potential patients and website visitors. Use wireframes, prototypes, and usability testing to iterate and improve the design based on feedback.
Collaboration with Marketing and Content Teams : Work closely with the marketing and content teams to align our website’s design with digital marketing campaigns. Ensure that content and visuals are strategically integrated to increase conversions and drive engagement.
Tracking & Analytics : Utilize key metrics (KPIs) using tools like Google Analytics and SEMRush to provide insights on user behavior and website performance, offering recommendations for optimization.
Continuous Learning : Stay current on trends and best practices in UI / UX design and digital marketing to ensure that the clinic’s website is always evolving and providing the best possible experience for users.

Skills & Qualifications :

Expert-Level WordPress Knowledge : Extensive experience in WordPress development, including creating, customizing, and optimizing themes and plugins.

UI / UX Design Expertise : Solid understanding of design principles like color theory, typography, and layout. Proven ability to create intuitive and aesthetically appealing user interfaces.

UX / UI Design Tools : Experience with wireframing and prototyping tools like Figma, Adobe XD, or Sketch. Ability to create detailed designs and functional prototypes.

Data-Driven Design : Strong understanding of user analytics tools (e.g., Google Analytics). Able to interpret data to drive design decisions and improve user engagement.

Attention to Detail & Problem Solving : A keen eye for design and quality, with a strong problem-solving mindset to troubleshoot technical and design challenges.

Strong Communication & Collaboration Skills : Able to clearly communicate design ideas to both technical and non-technical team members. Comfortable working in a collaborative environment with diverse teams.

Nice to Have :

Familiarity with SEO best practices and how design impacts search engine optimization.

Experience in healthcare or wellness brand design.

Familiarity with digital marketing strategies for increasing online patient acquisition.

Why Join Us?

Be part of a passionate, collaborative team making a real impact on patient care.

Opportunity to work on meaningful projects that directly affect patient experience.

Continuous learning and growth to further your career in UI / UX design.

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UI/UX Designer for Digital Marketing (Chiropractic Clinic Brand) Job at Chiro On

What are the responsibilities and job description for the UI/UX Designer for Digital Marketing (Chiropractic Clinic Brand) Job at Chiro On position at Chiro One Wellness Centers?

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