What are the responsibilities and job description for the Strategic Marketing Director position at Chmura Economics & Analytics?
Chmura Economics & Analytics is a leading provider of labor market solutions and consulting services. As Head of Marketing, you will lead our company's marketing efforts, developing go-to-market strategies and overseeing marketing outcomes. Your expertise in SaaS marketing and B2B sales will drive the growth of our business.
About Us
Founded in 1998, Chmura empowers communities, businesses, and organizations to navigate complex economic challenges. Our team of experts delivers innovative solutions and exceptional results. We are committed to building awareness and position for our company's brand.
Job Description
- Develop and implement marketing department strategy, including promotional calendars and external conference plans.
- Work with the sales department to develop promotional materials and promote events.
- Manage marketing budgets, ensuring efficient allocation of resources for maximum ROI.
- Conduct customer, brand, and product research strategic leadership for advertising, public relations, content marketing, and social media efforts.
The ideal candidate will have at least 5 to 10 years of applicable marketing experience, a Bachelor's degree in business, marketing, or related field, and proficiency with HubSpot Marketing Hub. Excellent interpersonal, written, and oral communication skills are required.
