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Product Growth Strategist, Authentication And Identity Security

Cisco Systems, Inc.
San Jose, CA Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/14/2025

Product Growth Strategist, Authentication and Identity Security - Cisco Security Product Marketing

Location : San Jose, California, US or US Remote

Application window is expected to close on 12 / 21 / 2024

What You‘ll Do

As a Product Growth Strategist, you are primarily responsible for external-facing activities ensuring your product’s market success, and understanding key industry trends and your customers’ struggles. You will work closely with sales, campaigns, and customer success teams to ensure your product positioning resonates with target customers, driving product visibility, adoption, and overall success.

Key Responsibilities :

  • Develop Go-to-Market Strategy for new and existing products, including identifying target markets, messaging, and positioning.
  • Develop Core Product Positioning, Messaging, and Differentiators : Craft compelling and consistent positioning and messaging around the differentiators that align with the overall product strategy and resonate with customers and partners.
  • Enable Sales and Partners : Develop content for collateral, product training, and other resources for direct sales teams and partner organizations.
  • Conduct Market Research : Continuously analyze the market and customer feedback to identify emerging trends, opportunities, and threats.
  • Influence Partners, including Executives : Use excellent communication skills for effective engagement and define metrics to assess GTM success.

Who You Are

You are a dynamic cybersecurity product manager with an in-depth understanding of the market landscape. You excel at distilling technical details into compelling narratives and are passionate about crafting and delivering engaging content.

  • 10 years in enterprise / B2B tech with 3 years of product management experience, including 3 in cybersecurity.
  • Bachelor‘s degree or equivalent experience in computer science or related fields.
  • Strong written and verbal communication skills.
  • Preferred Qualifications

  • Expertise in identity and access management or identity security.
  • MBA.
  • Experience speaking publicly to an executive-level audience.
  • Strong project execution skills and attention to detail.
  • Why Cisco Secure

    Join an enterprise security leader with a start-up culture, committed to driving innovation and giving you the opportunity to make an impact. We #InnovateToWin and we know we‘re better together, that‘s why we‘re dedicated to inclusivity, collaboration, and diversity in everything we do.

    Message to applicants applying to work in the U.S. and / or Canada :

    When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and / or Canada locations, not including equity or benefits.

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