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Manager, Integrated Digital Strategy, Citizen Relations

Citizen Relations
Torrance, CA Full Time
POSTED ON 1/14/2025
AVAILABLE BEFORE 4/8/2025

MANAGER, INTEGRATED DIGITAL STRATEGY

The Role

In this role, you’ll plan and execute our clients’ social & digital strategies in partnership with our Digital Strategy leadership and collaborate with various teams (Creative, PR, Brand, Strategy, etc) to extend brand key messages into digital. You’ll work directly with our North American team of digital strategists, intelligence and insights partners, and PR experts to ensure timely delivery of various digital marketing deliverables.

You’ll be responsible for developing, deploying, and monitoring social media & digital programs for your clients. This includes providing regular reports and analysis, while regularly relaying insights and feedback to the team to strengthen our work. Ideal candidates have 3-5 years experience in Digital, and are familiar (and interested in growing skills) in paid and owned brand communications (Inclusive of social media, CRM, digital, Search, Web and more). You’ll be successful in this role if you’re a self-starter who is collaborative, curious and eager to learn, working well with teams or independently and possess strong communication skills.

Responsibilities

  • Develop and refine clients' digital or social media strategies with a focus on delivering measurable business impact through brand activities
  • Facilitate and guide the paid and owned creative editorial process, ensuring the audience and objectives are always considered
  • Lead project management for planning, reporting, content creation, calendarization, and channel management for clients
  • Work closely with Account, Production and Digital teams to plan projects, develop the work plan and timeline, and provide counsel to clients and internal teams alike
  • Develop and optimize tactics to deliver improved results through efficiencies, or elevated strategic counsel
  • Monitor program performance, providing regular reports and analysis
  • Proactively research, recommend, and execute new social media strategies and tactics
  • Create and optimize campaigns with the support of the Digital leadership team
  • Oversee Coordinators’ contributions to the accounts you serve
  • Innovation in ways of working through AI
  • Mentor and guide junior team members in developing their digital strategy skills

Qualifications

  • 3-5 years in a social media or digital strategic role
  • Experience working on digital campaigns for brands and ability to manage multiple projects with rapid and shifting timelines
  • Able to translate an idea across multiple communications channels
  • A genuine interest in smart and creatively-led social media solutions across all types of brands
  • A natural curiosity, with a desire to learn, grow and constantly improve
  • Strong problem-solving skills
  • Exceptional communications and listening skills
  • Strong research skills
  • Attention to detail
  • Willingness to learn on the job
  • A can-do, positive attitude
  • Additional Information

  • Experience using social media monitoring tools (e.g. Talkwalker), website analytics tools (e.g. Google Analytics), project management tools (e.g. Asana), and / or visual design tools (e.g. Canva, Adobe) is considered an asset
  • The salary for this position is $75,000-$90,000 annually depending on experience

    Joining Citizen, you are part of the Plus Company. This network of entrepreneurial agencies is designed to collaborate, not compete. It empowers every agency – and every individual – to bring their own unique capabilities together to make magic happen. You will be empowered to take risks, dream big, develop your skills and grow in your career with the full support of the network and all it has to offer.

    Citizen Relations is an equal opportunity employer. It prohibits discrimination based on age, color, disability, national origin, race, religion, sex, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. Citizen Relations is committed to creating and maintaining an inclusive and accessible workplace. If you are contacted for an interview and require accommodation during the interviewing process, please let us know.

    Salary : $75,000 - $90,000

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