Digital Media and Accessibility Specialist

Hiring salary - $35.00 hourly
This position will work up to 25-30 hours per week

DEFINITION

The specialist serves as a member of the city's Communications team, responsible for creating, managing, and optimizing content for the city website and other digital platforms, ensuring the content is in accordance with accessibility standards and the City’s strategic communication goals and digital communications best practices.

SUPERVISION EXERCISED AND RECEIVED:
This position reports to the Communications & Marketing Manager.  This position does not supervise other employees.

EXAMPLES OF ESSENTIAL RESPONSIBILITIES AND DUTIES:

• Responsible for communicating with the public via publishing informational content directly to the City’s external website via the Content Management System (CMS), and ensuring that content meets appropriate communications, branding, and accessibility standards.
• Ensure all digital media content complies with the Americans with Disabilities Act (ADA) regulations and guidelines, including accessibility standards for web content, ensuring equitable access for individuals with disabilities.
• Regularly audit the city website for ADA compliance and quality assurance to ensure content accuracy, correct linking, and browser compatibility. Troubleshoots complex issues with web pages and resolves or facilitates the resolution of problems.
• Manage manual testing of City websites to identify and remediate pages, content, and features that fail to meet accessibility standards or best practices.  Directly implement edits to websites, using content management systems and/or web coding, to achieve compliance with accessibility standards as defined by HB21-1110.
• Assist City departments in remediating documents to ensure compliance with ADA standards and enhance accessibility.
• Manage the City’s resident request platform, ensuring timely communication with residents and providing them with accurate and helpful information.
• Conduct regular training with department web admins on City’s Content Management System platform and ADA best practices.
• Coordinate with all City departments to conduct content audits to keep existing content up to date and eliminate outdated and/or irrelevant content.
• Proofread and edit all website content to ensure accuracy, coherence, and adherence to our brand guidelines.
• Organize and streamline content to ensure the City’s website and its navigation is user-friendly, making it easy for the public to find information and identify opportunities for improvement.
• Oversees the City employee intranet, ensuring it is up-to-date, user-friendly, and a valuable resource for employees by writing and producing high-quality, engaging features, articles, and informational digital content.
• Manage web analytics to set benchmarks, analyze visitor trends, and develop strategies to increase traffic.
• Participates in professional development opportunities and incorporates new skills and techniques into website design and updates.
• Performs other related duties and responsibilities as required.

QUALIFICATIONS:
Knowledge of:

• Best practices for web writing and the ability to adapt writing style to suit online platforms.
• Web accessibility guidelines (ADA compliance, Section 508, WCAG 2.1 Level AA) and their impact on web content creation.
• Document accessibility standards and best practices.
• Emerging multi-media and website trends and platforms.
• Excellent knowledge of editing and grammar, including AP style.
• Computer skills: experience in basic content management software, Adobe (Acrobat, Photoshop and InDesign preferred), Microsoft Office products.
• Basic operations, services, and activities of a municipal public communications program.

Ability to:

• Communicate effectively, verbally and in writing, with a focus on writing for web. Successful candidate should be a skilled writer and researcher with an eye for detail and an understanding of the special requirements of web writing.
• Deliver training to employees on web accessibility guidelines and standards.
• Perform effectively in a fast-paced political environment with multiple stakeholders.
• Establish, maintain, and foster positive and harmonious working relationships with those contacted in the course of work.
• Highly organized and dependable; able to multitask, work quickly, and effectively manage numerous deadlines with minimal supervision. Self-starter with the ability to work independently and in a team environment. Demonstrated creativity and problem-solving skills.

EDUCATION AND EXPERIENCE
Bachelor’s Degree in communications, or related field and three (3) years of professional experience in website management including experience with web editing and design. Equivalent combinations of education and experience may be considered.

PHYSICAL REQUIREMENTS
Ability to lift and carry 25 lbs, and ability to lift and move up to 50 lbs; ability to sit, stand and walk for extended periods of time; ability to use hands and fingers to manipulate objects; ability to hear, see, comprehend and read the English language.

Special Requirements:
Possession of valid Colorado Driver's License with safe driving record.
Bilingual in English/Spanish is highly preferred.
Ability to complete FEMA IS 100 and IS 700 training within six (6) months of hire.

Salary : $35