Digital Multimedia Coordinator

Hiring Salary: $50,564.80 - $60,673.60 (DOQ)

Additional Compensation Benefits:

• Medical insurance plans through Cigna
• Life Insurance and Long Term Disability
• Vision & Dental Care
• Annual & Sick Leave @ 5 % of scheduled annual hours
• Defined Contribution Plan 401(a) with generous 8% City contribution
• 11 paid holidays
• Flexible work schedule once probation is met
• Paid parental leave

Under general supervision, develops and implements digital communications strategies to support the City’s public information and marketing goals, ensuring alignment with overall City objectives and priorities. Coordinates the creation, design, and integration of digital content across multiple platforms, including the City website, employee intranet, and works with the Communications team on content creation for social media channels and enewsletters to enhance public information, and awareness of City services, programs and initiatives. Reports to the Director of Communications.

ESSENTIAL JOB FUNCTIONS

The duties recorded below are representative of the duties of the class and are not intended to cover all the duties performed by incumbents(s) of any particular position.

Website Management:

Oversees the City’s website on the Granicus Open Cities web platform, ensuring timely updates and accuracy of content.
Serves as the primary point of contact for website content management and development.
Coordinates and executes website design improvements and new features.

Content Development & Communications:

Collaborates with City departments to gather, write, edit and update content for digital platforms using AP Style guidelines.
Creates visually appealing graphics to enhance online content and multimedia assets including presentations, maps, videos, social media graphics etc.
Develops and maintains consistent messaging across digital platforms to strengthen the City's brand.

Project Management:

Leads and coordinates web-related projects, including redesigns, updates, and integrations, ensuring deadlines and quality standards are met.
Trains and guides City staff on CMS best practices and ensures compliance with accessibility standards.

Social Media Integration:

Supports the Communications team in creating and scheduling content for social media platforms.
Integrates website content with social media to amplify the City's online presence.

Analytics & Trends:

Monitors and analyzes website performance metrics and user behavior to inform content strategy.
Stays informed about emerging technology and design trends to recommend improvements.

ADDITIONAL JOB FUNCTIONS

Performs other related duties as required.

Requires Bachelor’sdegreein Communications, Journalism, Digital    Communications/Marketing, Graphic Design, or a related field, with at least two years of verifiable work experience in communications/marketing digital/website/social media content creation or project management.

Similar work experience in a municipal government setting with a general knowledge of the Sunshine Law and Public Records in Florida is preferred.

An equivalent combination of education, training, and experience will be considered.

Experience in Granicus CMS, Microsoft Office Products, Adobe Creative Suite, Canva, and ADA compliance is preferred.

Requires experience with basic graphic design principles and web development concepts.

Proven ability to collaborate in a team setting while managing independent tasks.

Proficiency in using content management systems.

Strong knowledge of AP Style, writing, and editing for diverse audiences.

Familiarity with web analytics tools (e.g., Google Analytics) and SEO principles.

Excellent project management skills and ability to meet deadlines.

Knowledge of accessibility standards and web best practices.

Requires a valid Florida driver's license.

This position is Category B for the purposes of Dunedin Emergency Management.  The incumbent may be required to remain onsite/ available as scheduled during times of emergency as declared by the City/County Commission or City Manager, or report for duty immediately following an emergency event.

Knowledge of Job:Has thorough knowledge of the methods, procedures and policies as they pertain to the performance of the essential duties of the Digital Multimedia Coordinator. Team leadership and organizational skills; ability to communicate clearly and concisely. Ability to follow written and verbal direction, and demonstrate excellent customer service skills. Is able to maintain confidentiality as required.   Has the ability to plan, organize and prioritize daily assignments and work activities.  Has the ability to learn and utilize new skills and information to improve job performance and efficiency.  Clearly understands any occupational hazards and adheres to all safety precautions inherent in performing the essential functions of the work.   

PERFORMANCE APTITUDES

Data Utilization:Requires the ability to compile, assemble, copy, record and/or transcribe data and/or information according to a prescribed schema or plan. Includes judging whether readily observable functional, structural or compositional characteristics are similar to or divergent from prescribed standards, procedures or routines.

Human Interaction:Requires the ability to exchange information for the purpose of obtaining information or clarifying details. Performs such within well­ established policies, procedures and standards. Knows how to perform duties in a courteous manner and with the utmost integrity in the best interest of the public. Is able to offer assistance to fellow employees asnecessary.

Equipment, Machinery, Tools and Materials Utilization:Requires the ability to use, operate and/or handle equipment such as a computer, copier, fax machine, recording equipment, calculator, telephone. Has knowledge of and skill in the use of modern office practices and equipment. Is able to type accurately at a rate sufficient for the successful performance of assigned duties.

Mathematical Aptitude: Requires the ability to perform addition, subtraction, multiplication and division; calculate decimals and percentages; may require ability to utilize principles of fractions and/or to interpret graphs.   

Verbal Aptitude: Requires the ability to use a variety of reference and descriptive data and information.  Has considerable knowledge of proper English usage, vocabulary, punctuation and spelling, English grammar and composition.  Must be able to speak, write and understand English.

Functional Reasoning:Requires the ability to apply principles of rational systems. Ability to interpret instructions furnished in written, oral, diagrammatic or schedule form. Ability to exercise independent judgment to adopt or modify methods and standards to meet variations in assigned objectives. Is able to take the initiative to complete the duties of the position without the need of direct supervision. Is able to read and interpret various materials pertainingto the responsibilities of the job.

Situational Reasoning: Requires the ability to exercise the judgment required in situations characterized by repetitive or short-cycle operations covered by set procedures or sequences. Is able to use independent judgment in performing routine and non-routine tasks.

Physical Ability:Tasks involve the ability to exert a small amount of physical effort in sedentary to light work involving moving from one area of the office to another; some positions require sufficient hand/eye coordination to perform semi­ skilled repetitive movements, such as data entry, filing and/or the use of office equipment or supplies.

Sensory  Requirements:Tasks require visual and auditory perception and discriminationaswellasoralcommunicationsability.

Environmental Factors:Tasks are regularly performed without exposure to adverse environmental conditions. Tasks may require extensive computer screen exposure.

The City of Dunedin is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, the employer will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.

Salary : $50,565 - $70,782