What are the responsibilities and job description for the MANAGER - COMMUNICATIONS AND CONTENT Job at City of Long Beach in City of Long B position at City of Long Beach?
THE PORT OF LONG BEACH IS SEEKING A PORT COMMUNICATIONS MANAGER OF CONTENT
This is an at-will position)
Salary Range : $141,401 - $186,849
ABOUT US
The Port of Long Beach, one of the world's busiest seaports, is an international gateway for the reliable, efficient, and sustainable movement of goods and is a leader in environmental stewardship. Credited with moving approximately $200 billion in trade, the Port serves as a critical hub for international commerce and is a major transportation center. East Asian trade accounts for the bulk of Long Beach shipments. Port-related international trade has a wide-ranging economic impact, supporting millions of jobs that benefit the region and the entire country.
THE TEAM
The primary objective of the Communications & Community Relations Division team is to cultivate and bolster a positive perception of the Port. This involves fostering awareness and understanding of Port operations across diverse audiences, including the international maritime industry, port complex stakeholders, local and regional communities, as well as Port employees. The team is dedicated to delivering strategic communication services, refining messaging, managing media relations, elevating brand awareness, and implementing community and education programs.
THE ROLE
The Communications Manager of Content is responsible for developing and managing the day-to-day operations of the Port’s public relations, media, branding, social media, marketing, video, and digital media efforts. This includes overseeing content-driven projects such as print media, broadcast shows, public relations, messaging, media interviews, pitching, crisis communications, marketing, advertising, branding, printing, photography, and publication layouts. The Manager of Content will manage and coordinate with staff in the implementation of public relations, content, media communications, and marketing strategies, focusing on generating positive media coverage and ensuring messaging consistency across divisions and projects.
HOW YOU GET TO CONTRIBUTE :
- Assist the Director of Communications and Assistant Director in the development and implementation of the Port’s story through public relations and communications strategies concerning all of the Port of Long Beach’s projects and issues.
- Keep the Director and Assistant Director informed about industry trends, technological advancements, and best practices in content creation and communication.
- Be a champion of the POLB Brand; inspiring and influencing brand communications across all platforms.
- Offer strategic analysis, marketing implications, and recommendations through insights gained via surveys, research, data, trends, partnerships, previous campaigns, etc.
- Collaborate with internal and external partners to create content and initiatives that benefit all parties.
- Establish recaps and optimization plans during and post campaigns / messaging and communicate findings to the larger team.
- Assist in developing a strategy for content distribution across various channels, including social media, the Port’s website, newsletters, and third-party platforms.
- Find opportunities to keep the Port of Long Beach at the top of mind in the Port industry, tenants, and in the political realm.
- Plan media trips and deskside briefings at national media outlets to promote Port operations and other advocacy needs.
- Maintain a relationship with local, national, and international media outlets to measure brand health and engagement.
- Advise Port Communications staff on high-profile media issues, messaging and additional marketing opportunities.
- Ensure the editing, quality, and accuracy of all content produced, including printed materials, videos, web content, and graphics; and the proper implementation of brand guidelines.
- Other duties as assigned.
EDUCATION, KNOWLEDGE & EXPERIENCE :
TECHNICAL SKILLS NEEDED :
DESIRABLE :
You will need strong negotiation skills, political savvy, excellent client / customer relation skills, and exceptional public speaking / presentation skills to thrive. You must be able to establish and maintain effective working relationships with various employees, vendor representatives, officials, and Port management.
If you require accommodation because of a disability in order to participate in any phase of the application / selection process, please contact (562) 283-7500 or email Careers@polb.com .
The Port of Long Beach will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act. You are not required to disclose your criminal history or participate in a background check until you receive a conditional job offer.
The final filing date for this recruitment is Monday, January 6, 2025 @ 4 : 30 pm PDT.
To be considered for this opportunity, please submit a cover letter and resume with your application in PDF format.
Individuals who are most qualified for the position will be invited to participate in the selection process, which may include a work-related assessment to evaluate candidate qualifications further.
THE BENEFITS :
The Port of Long Beach has established an annual salary range of $141,401 - $186,849 (placement depends on qualifications).
The Port of Long Beach is an Equal Opportunity Employer
We do not discriminate based on legally protected characteristics.
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Salary : $141,401 - $186,849