Marketing & Communications Manager

Salary : $44.23 - $54.05 Hourly

Location : West Allis, WI

Job Type : Permanent full time

Job Number : 2025-00318

Department : Marketing & Events Department

Opening Date : 02 / 13 / 2025

Description

Are you a creative and strategic communicator ready to make an impact? The City of West Allis is seeking a Marketing & Communications Manager to lead our dedicated team and drive meaningful engagement with our community. In this pivotal role you will oversee a talented group of professionals who shape the City's messaging and outreach efforts. If you're looking for an exciting leadership opportunity where you can drive communication strategies and foster community engagement, this is the role for you!

Enjoy a competitive benefits package, including contributory medical and fully paid dental benefits, a contributory dual pension program, and generous time off. West Allis residents earn an additional 5% on top of the pay range.

Learn more and apply today!

Examples of Duties

• Oversee daily operations of a 5-person team, including designers, events professional, digital strategist, and print shop supervisor.
• Create and execute strategic communication and public engagement plans to advance the City's initiatives.
• Regularly meet with Department Heads and other staff to develop content on new initiatives and / or public information on operational matters (election information, construction, leaf collection, tax collection, etc.), events, and other information of interest for the public.
• Manage departmental workflow ticketing system and identify process improvements.
• Prioritize tasks and assist team with time management.
• Coordinate with team members to produce print deliverables, copy, and graphic design content for City communications and seek editorial guidance from applicable City staff.
• Provide daily approvals, guidance and leadership to staff to ensure content and projects are aligned with the City's strategy and brand standards.
• Contribute to the creation of content as needed, by creating copy, graphics, videos, animations, collateral designs, etc.
• Translate City Administrator's outreach vision into actionable projects and assignments, ensuring work progresses on time and meets the highest quality standards.
• Build campaigns and stories to enhance community and regional engagement with the City of West Allis.
• Ensure projects are appropriate for target demographics and adjust strategies accordingly.
• Write, edit, and proofread content for spelling, grammar, and brand standards before publication / dissemination.
• Oversee management of City's Sharepoint intranet and coordinate, prepare, and publish content.
• Work closely with HR to further the City's employer brand as an employer of choice
• Support the City's employee recognition programs through communications and content.
• Coordinate publication of bi-weekly employee e-newsletter.
• Assist in the promotion of City of West Allis events by preparing communications plans and overseeing departmental workflows to produce and disseminate content.
• Assist Farmers Market staff in promotion of West Allis Farmers Market and market events.
• Manage media affairs; develop projects and activities to promote good public relations and improve the image of the city.

Qualifications

Benefits include : Time off Bank with the ability to accrue up to 25 days in one year to be used at your discretion with management approval; nine (9) paid holidays; eligibility for health insurance the first of the month following thirty (30) days of service with choice of a PPO Plan or High Deductible Health Plan (with optional participation in a Health Savings Account) - both plans are contributory and cover the employee and his / her family; fully paid dental insurance covering the employee and his / her family, with eligibility the first of the first of the month following thirty (30) days of service; a dual pension system comprised of the Wisconsin Retirement Fund

Salary : $44 - $54