Marketing Coordinator

Company Overview

This role is open to South FL, need to be able to come to office in Miramar, FL as needed. Must be able to write and speak Spanish fluently.

We are seeking a proactive and versatile Channel Marketing Coordinator to support marketing efforts for our channel partners, multinational and enterprise sales teams, and our Spain team. This role is crucial for ensuring alignment between marketing strategies and field execution, driving impactful campaigns, and fostering strong partner relationships. The ideal candidate will have experience in digital marketing planning, email marketing, relationship building, and virtual event coordination specializing in the channel sales ecosystem.

Responsibilities

Essential Functions

• Develop and execute digital marketing strategies for the channel ecosystem, including email campaigns, newsletters, and online content that align with channel partner and marketing objectives.
• Distribute and nurture leads to the appropriate channel partners, ensuring alignment with sales goals and tracking performance.
• Plan and coordinate virtual events (e.g., webinars, panel discussions, podcasts, videos) with channel partners, ensuring smooth execution and strong engagement.
• Create and manage content for newsletters, partner communications, and channel portals. Ensure content is effectively distributed and meets the needs of partners.
• Oversee the management and update of content in the channel portal, ensuring it is current, accessible, and useful for partners.
• Foster strong relationships with channel partner marketing teams, offering support, resources, and guidance to help them succeed.
• Collaborate with marketing agencies (especially for Claro Spain) and marketing campaign vendors (especially for Channel marketing) to define strategies, deliver content and leads, and execute plans.
• Work closely with sales, product, and design teams to ensure that marketing strategies support channel partner objectives and sales goals.
• Monitor and report on the success of campaigns, virtual events, and partner interactions, providing actionable insights for optimization.
• Stay up to date with industry trends to bring fresh ideas and innovative approaches to the role.
  
  

Required for All Jobs

• Performs other duties as assigned
• Complies with all policies and standards
  
  

Qualifications

Education

• Bachelor's Degree Required
  
  

Work Experience

• 4-6 years 3-5 years of experience in digital marketing (email marketing, newsletters, event planning). Preferred
  
  

Skills Required

• Experience with LinkedIn, TikTok, Instagram, YouTube, and similar platforms is a must. Medium
• Strong project management and organizational skills with the ability to manage multiple tasks simultaneously. High
• Familiarity with content management systems (CMS) and preferably in internal portals. Medium
• Ability to manage multiple projects and meet deadlines in a fast-paced environment. High
• Experience with content creation and content management systems. Medium
• Strong organizational skills and attention to detail. High
• Ability to build and nurture relationships with internal teams and external partners. High
• Strong written and verbal communication skills. High
• Event planning and coordination experience is a plus. Medium
  
  

Language Skills

• Fluency in Spanish is required. High
• Fluency in English. High
  
  

Licenses and Certifications

Additional Licenses and Certifications

What We Offer

• Professional development
• A culture that celebrates success and diversity
• Medical, Dental, Vision
• 16 Holidays, 15 days PTO, 7 sick days
• 401k with a match and tuition reimbursement
  
  

The base salary range for this position at the time of this posting is indicated above. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

Claro Enterprise Solutions, Inc. is an Equal Employment Opportunity (EEO) employer.