Demo

Marketing Operations Manager

ClearpointCo
Houston, TX Full Time
POSTED ON 2/6/2025 CLOSED ON 3/7/2025

What are the responsibilities and job description for the Marketing Operations Manager position at ClearpointCo?

Title: Marketing Operations Manager

Client : Financial Institution

Location : Houston, Texas (Downtown)

Type : Direct-Hire FTE position (Onsite)

Pay: $85,000/base salary DOE


Summary:

Our client within the professional services, and financial industry is seeking a digitally focused Marketing Operations Manager. In this role the Marketing Operations is responsible for overseeing the day-to-day technical operations and efficiencies of the digital marketing department. This position is a leadership role, and focuses on optimizing marketing workflows, and managing vendor relationships. Most importantly this opportunity is charged with integrating marketing technologies with top-tier digital financial platforms and leveraging technology to improve operational performance. You will work closely with cross-functional teams, including the Business Development and Sales Marketing teams as well as other constituents to ensure alignment with overall marketing strategies and organizational goals. This role will have an emphasis on enhancing the CX customer experience across digital channels through personalized messaging and offers, driving innovation, and delivering measurable results.


Duties:

  • Drive the execution of digital marketing strategies, including website management, SEO, paid media, and marketing automation.
  • Lead the design and implementation of marketing processes and workflows that enhance team collaboration, project efficiency, and campaign execution.
  • Lead the analysis of marketing performance metrics, ensuring data-driven decision-making to optimize campaigns and strategies.
  • Provide regular reporting on key performance indicators (KPIs) and marketing return on investment (ROI) to senior leadership.
  • Integrate marketing automation platforms with digital financial technologies to deliver personalized offers and messaging.
  • Ensure projects are delivered on time, within budget, and aligned with strategic objectives.
  • Continuously assess and improve operational processes, utilizing best practices to streamline workflows.
  • Oversee the management and integration of marketing technology platforms.
  • Build and maintain relationships with key vendors to ensure services and technologies align with the company’s needs and budgetary constraints.
  • Enhance the customer experience across digital channels by implementing personalized messaging and offers.
  • Ensure digital marketing channels are optimized to drive customer engagement and achieve organizational growth.
  • Align digital efforts with broader marketing initiatives, focusing on delivering measurable performance.
  • Ensure data integrity across all marketing platforms and derive actionable insights from analytics.
  • Collaborate with the Communications team on the overall direction of the Marketing Department.
  • Participate in strategic planning sessions to align marketing operations with special projects and initiatives.
  • Manage marketing operations budget to ensure allocation of resources effectively to support key marketing initiatives, balancing operational needs with cost-saving opportunities.
  • Collaborate with leadership team to identify areas where operational efficiencies can lead to budget optimization.


Requirements:

  • Minimum of 5 years Digital Marketing or Marketing Operations Management experience within a Professional Services Firm, Financial Institution, or B2C Corporate environment.
  • Versed in the integration of marketing technology platforms, and marketing automation platform, such as Kentico (website CMS)
  • Previous experience working with the Asana project management platform is a must.
  • Knowledge of financial digital marketing software program Fiserv, Alpharank, and eCU Technologies's Origins for Online Account Opening is a big plus!


Education:

  • Bachelor's degree in Marketing, Business Administration, or a related field is required.

Salary : $85,000

Senior Marketing Operations Manager
Remotivate -
Texas, TX
Marketing & Operations Manager
Carruthers Real Estate Group, Compass -
Houston, TX
Marketing Operations Manager
HCSS Employer, Inc. -
Sugar, TX

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Marketing Operations Manager?

Sign up to receive alerts about other jobs on the Marketing Operations Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$115,898 - $155,468
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$249,151 - $341,218
Income Estimation: 
$115,898 - $155,468
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$96,928 - $129,143
Income Estimation: 
$115,898 - $155,468
This job has expired.
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at ClearpointCo

ClearpointCo
Hired Organization Address Houston, TX Full Time
Title : Trade Marketing Analyst Location : Houston, Texas Type : Direct Hire (on-site) Salary : $70,000 - $80,000 DOE Su...
ClearpointCo
Hired Organization Address NJ Full Time
Title : Production Technician | CNC Machinist Client : Manufacturing Company Location : Edison, NJ Type : Direct-Hire Pa...
ClearpointCo
Hired Organization Address Houston, TX Contractor
Title: Contract & Procurement Specialist Client: Energy, Oil & Gas Location: Houston, TX Type: W2 Contract (On-site) Pay...
ClearpointCo
Hired Organization Address Houston, TX Full Time
Title : Accounting Manager Location : Houston, Texas Type : Direct Hire Salary : $140,000 - $175,000 Summary : Our clien...

Not the job you're looking for? Here are some other Marketing Operations Manager jobs in the Houston, TX area that may be a better fit.

Proposal and Marketing Manager

ESG Operations, an Inframark Company, Tomball, TX

Operations Manager

ESG Operations, an Inframark Company, Brookshire, TX

AI Assistant is available now!

Feel free to start your new journey!