What are the responsibilities and job description for the Director, Demand Generation Marketing position at Client Giant?
Role: Director, Demand Generation Marketing
ABOUT CLIENT GIANT:
In today’s world, where every business is a commodity, the only true differentiator is how you make people feel. Client Giant revolutionizes the way businesses connect with both clients and employees by delivering personalized, thoughtful experiences that go beyond the ordinary. Through automated gifting and customized engagement strategies, Client Giant helps companies build genuine relationships, boost retention, and create unforgettable moments that foster loyalty and drive success. Whether it’s celebrating milestones or simply showing appreciation, Client Giant ensures every interaction is memorable and meaningful, setting you apart in a crowded marketplace. This is a fun product to market and sell!
Job Responsibilities:
- B2B Lead Gen as a top priority
- Digital Marketing (SEO, Paid Search, LinkedIn, Email, Social, Videos)
- Messaging (copywriting, website iteration)
- Marketing Ops & Marketing Tech Stack
- Collateral / Digital Assets
- Responsible for developing and maintaining marketing plan and executing on plan
- Recruiting & Managing vendors
- Own Marketing Programs & Execution & Results
- Improve website
- Drive Online reviews
Required Skills/Traits:
- Skilled and experienced in Digital Marketing (SEO, PPC, Email Marketing, LI, etc.) in B2B environment
- Wordpress skills preferred
- Messaging & Copywriting
- Collateral / Digital Assets
- Website iteration & improvement
- Customer case studies
- Focus on immediate impact while working on longer term strategy
- Highly motivated, operates with urgency, self-starter
- Results driven
- Quick learner
- Builds trust and value, communicates effectively, drives execution, fosters continuous process improvement, focuses on the customer, collaborates with others, solves problems creatively and demonstrates high integrity.
- Maintains professional internal and external relationships that meet Company core values
Education and Experience:
- 5 plus years of digital marketing experience (preferably in a SaaS company)
- Undergraduate college degree or higher preferred
- Proven understanding of the principles and practices of digital marketing
- Proven ability to establish and achieve revenue and marketing targets
What we Offer:
- Positive Coaching & Continuous Career Development
- Promotion opportunities in every role
- Opportunity to work in a fast-growing company that is changing the game in customer relationships
- Opportunity to collaborate with amazing leaders and founders in the business
- Inclusive, friendly environment where every employee is valued and respected
- Excellent Benefits & Compensation
Salary : $100,000 - $130,000
