Who we are
All Access Equipment is a leader in selling and servicing specialized access equipment in North America. Our main products include tracked Mobile Elevating Work Platforms (MEWPs), trailers, stump grinders, and chippers. We are the exclusive distributor of CMC aerial lifts in North America. We have a passion for helping businesses work safely, efficiently, and in some of the hardest-to-reach places you can imagine.
What We Do
At All Access Equipment, we enable our customers to grow their businesses by offering a high-quality, unique product. We back that with our first-class customer experience!
We have on-staff experts in Sales, Operations, Parts and Service that make us a leader in the industry and ensure our customer’s satisfaction.
Who We Are Looking For
We are looking for a deeply curious, creative, eager to learn, bright, energetic, and organized individual to take on this exciting opportunity! This role requires an individual that has experience creating engaging content for all social media platforms, managing a content publishing calendar, email marketing, and writing marketing copy.
The successful candidate is a team player and a creative thinker with an execution-oriented mindset. If you like working on teams of driven individuals who love what they do, this is the right place for you.
The Job
The Social Media & Content Strategist will manage the creation and execution of innovative external communications that build brand awareness, engagement, and strength.
This role will also manage the day-to-day publishing of outbound content. They will create cohesive & strategic graphics and content for the use on social media, web, email, print, and publication release. As part of the marketing team, they will have a strong voice in the delivery of CMC North America’s corporate and brand messaging.
Job Responsibilities :
- This will include but is not limited to :
- Content Strategy & Planning
- Developing comprehensive content calendars across multiple social media platforms
- Planning and coordinating content themes, campaigns, and posting schedules
- Aligning content with marketing objectives and brand voice
- Identifying trending topics, opportunities for engagement, and social media trends
Content Creation & Management
Writing, editing, and optimizing social media postsCreating graphics & visual assets for contentCoordinating with the marketing team for other media assets such as videosManaging content libraries and digital assetsEnsuring consistent brand messaging across all platformsAdapting content for different social media channels (Twitter, Instagram, LinkedIn, etc.)Scheduling & Publication
Using scheduling tools (like Hootsuite, Buffer, or Later) to manage post timingCoordinating content publication across time zonesMaintaining consistent posting schedulesManaging last-minute content changes or crisis communicationsAnalytics & Reporting
Tracking social media metrics and engagement ratesAnalyzing content performance and audience behaviorCreating regular performance reportsMaking data-driven recommendations for content optimizationCommunity Management
Monitoring social media channels for engagement opportunitiesResponding to comments and messagesManaging online communitiesCoordinating with customer service teams for issue resolutionCross-functional Collaboration
Working with marketing, PR, and creative teamsCoordinating with stakeholders for content approvalManaging relationships with external partners or influencersEnsuring alignment with broader marketing initiativesRequirements :
Bachelor's degree in Communications, Marketing, Graphic Design, Journalism or Public Relations1 - 5 years of Marketing, Social Media Management, or Graphic Design experienceProficiency with the Adobe Creative Suite (Illustrator, Photoshop, InDesign)Previous experience with the press and paid media advertisingExcellent written and verbal communication skills. Strong grammar, vocabulary, and persuasive writing, etc.Advanced understanding of social media platforms – Facebook, Instagram, LinkedIn, Twitter, etc.Desired Qualifications :
Solid understanding of today’s media environmentExceptional interpersonal skillsExcellent problem-solving skills and resourcefulnessDemonstrated ability to prioritize tasks and manage time effectivelyProven ability to develop, implement and execute campaignsProficient in Google SuiteAble to multitask and work on more than one project at a timeMotivation to work in a highly collaborative environmentPrior experience working with media and journalists preferredExperience working with Website Content Management Systems such as : Webflow, WordPress, Squarespace, etc.Ability to make skillful decisions related to public relations and communicationsAbility to work both independently and as a member of a teamCourteous presentation and phone skills are requiredStrong organizational skills with a keen attention to detail with the ability to meet daily deadlinesWillingness to be featured as a company voice and personality shown amongst our social media presence is desired but not requiredEducation :
Bachelor’s Degree Required, preferably in Marketing, Journalism, Communications or related fieldsBenefits
401(k) and 401(k) matchingDental insuranceHealth insuranceVision insurancePet InsuranceCompany Paid Life InsuranceJ-18808-Ljbffr
