What are the responsibilities and job description for the Social Media Marketing Manager position at Coastal Collective Group?
Social Media Manager Intern (with Potential for Full-Time Hire)
Location: Charleston, SC (Remote options available, but local candidates preferred)
Company: Coastal Collective Group (CCG)
Hey đź‘‹
Do you love creativity, thrive on connection, and dream of shaping a brand that inspires and elevates? Coastal Collective Group (CCG) is on the brink of explosive success and is looking for a passionate, driven, and growth-focused Social Media Manager Intern to join our team. This 3-month internship is designed as a launchpad for a paid long-term role within our growing company. If you believe in our vision, share our values, and see yourself as part of our journey, we want to hear from you!
About Us:
At CCG, we redefine real estate. We’re about luxury, connection, and community, grounded in a relatable and refreshing tone. Our team thrives on precision, communication, collaboration, creativity, and delivering an upscale experience to our clients. Our palm frond logo represents more than a brand—it’s a lifestyle.
Who You Are:
- Passionate: You’re not just looking for a job; you’re looking for a mission. You believe in the work ethic and core values that CCG stands for and you see the potential to grow with us.
- Creative & Tasteful: Your design palette, sense of style, and eye for detail align with our luxury yet relatable vibe.You have a natural eye for style and know your way around various social media platforms.
- Eager to Learn: You may not have all the skills yet, but you’re ready to dive in and pick them up quickly.
- Proactive: You take initiative, think outside the box, communicate with intention and are excited to collaborate.
- Personality-Driven: Fit and work ethic come first; skills can be taught.
Key Responsibilities:
Content Creation & Posting
- Create and edit posts, reels, and stories in Canva from the bank of content we maintain and content that the team creates on a regular basis.
- Schedule and post content on Instagram, Facebook, and YouTube.
- Repurpose videos, photos, and testimonials for steady content flow.
- Add thoughtful, engaging captions that reflect CCG’s upscale, relatable tone too each post.
- Ensure all posts include proper tagging of team members (4 total), locations, local businesses, hashtags and appropriate music.
- Maintain a visually appealing Instagram grid that aligns with our brand.
Engagement & Growth
- Interact with followers by commenting on at least three posts per day. Examples:
- "Love the design of this space—definitely Charleston vibes!"
- "This view is incredible. Reminds me of why I love living here!"
- Employ organic growth strategies: collaborations, giveaways, and user-generated content campaigns.
- Follow/unfollow accounts within relevant networks to increase followers quickly.
- Build relationships with local businesses, photographers, and influencers to boost CCG’s presence by interacting on posts, direct messages and inviting as a guest on the CCG Podcast.
Strategy & Optimization
- Track key metrics and provide a high-level monthly report on performance and ROI.
- Ensure all profiles (bios, profile pictures, and links) are up-to-date and aligned with our website, thecoastalcollective.com.
- Advise on tools and strategies you’d like to incorporate to optimize productivity and enhance the social media experience.
Collaboration & Team Support
- Work directly with our founder and team on new content ideas.
- Coach team members on personal social media strategies for optimal engagement based upon your expertise.
- Share insights on what’s trending in the market and what works for our niche—you’ll have a healthy amount of creative control.
- Help us foster a positive, collaborative environment where everyone feels like family.
Learning Opportunities
- Gain high-level exposure to Descript (long-form video editing) and OpusClip (short-form video editing).
- Experiment with innovative tools and strategies to refine your skills.
What We Offer:
- Growth Potential: This internship is a steppingstone to a long-term paid role for the right candidate who shares our vision and values. You’ll have the ability to entrench within the company even more with additional administrative roles available to increase synergies across roles and of course, base pay and annual performance based bonus.
- Collaborative Culture: Work with a team that values creativity, community, and connection.
- Creative Freedom: Bring your ideas to life while maintaining CCG’s brand integrity.
- Supportive Environment: We’ll provide the tools, feedback, and encouragement you need to thrive.
Core Values:
At CCG, we are:
- Inspired: Passionate about our work and our community.
- Relatable: Luxury doesn’t mean untouchable; we connect with our audience on a personal level.
- Driven: Committed to excellence and growth.
- Innovative: Always seeking fresh ways to elevate our brand and presence.
- Authentic: Staying true to our values and creating genuine connections.
Ready to Join Us?
If you’re excited to grow with a brand that values your creativity and drive, we’d love to meet you. Show us why you’re the perfect fit for CCG by sharing a brief introduction and examples of your previous work or ideas that reflect our style.
Together, let’s make an impact and create something extraordinary.
Apply today!