VP of Sales

VP of Sales

We are Coastal Pools

Coastal Pools is one of the area’s leading custom pool builders, dedicated to making an impact and creating an extraordinary experience for our customers by building quality pools and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Coastal Pools has been recognized as 2025 Best of Annapolis and Eastern Shore and consistently ranked among the top Pool Builders in the area..

Join a Company that Empowers you to Build your Future

The VP Sales is responsible for Division sales staffing, training, and administration and establishing and communicating Division/Community sales objectives, goals and achieving successful results.

Communicate daily, weekly, monthly, quarterly with Design Consultants with sales production demands, goal setting, product knowledge, corporate items, etc.

• A career with purpose.
• A career built on making dreams come true.
• A career built on building zero defect custom pools, cost management, and adherence to schedules.

Responsibilities:

• Leadership of the sales organization and setting the strategic vision, with a primary focus on sales and revenues at the regional level.
• Lead sales and assist marketing efforts to achieve objectives. Manage core and new growth revenue streams; guide and motivate the sales team to exceed expectations.
• Attract, retain, and develop world-class talent that is highly motivated; inspire and expect high performance.
• Build sustainable integrated strategies to drive revenue.
• Assist in repositioning the organization in the minds of consumers, vendors, and subcontractors through strategic communications.
• Build strategic partnerships that improve position in the marketplace and drive results.
• Be informed and knowledgeable of local news and municipalities; connect with the community and local leaders to strengthen our brand in all markets we serve.
• Ensure achievement of financial objectives, including revenue, expenses, and operating profit.
• Fulfill the purpose of serving communities; develop consumer-driven products to grow engagement; build strategic partnerships that improve position in the marketplace and drive results

Qualifications:

• 15 or more years of senior sales experience required, with 10 years of Sales Management experience required.
• A keen understanding of full funnel sales strategies.
• Experience working in industries undergoing substantial change and transformation.
• Demonstrated track record in recruiting world-class talent, inclusive of world-class leadership and sales teams.
• A proven track record of high performance and consistent results in a senior management role.
• A history of successful leadership, innovation, and goal achievement.
• Experience and affinity for managing front line Design Consultants directly.
• Demonstrated track record of managing at the regional level for both Greenfields and Acquisitions.

To be successful in this role, you will need to:

• Demonstrate operational excellence with an affinity for a metrics-driven, results-driven approach.
• Have a strong understanding of the complexity and nuances of customer segments and support solutions.
• Be a collaborative, solution-oriented leader and a skilled evaluator of people.
• Have experience with large, complex and matrixed business environments.
• Listen to internal customers, provide informed recommendations to the President/CEO, and help lead the team successfully through change.
• Immerse yourself in every phase of custom pool building. This includes the expert use of JobTread and 3D design software. Detailed understanding of every phase of construction. In depth knowledge of building a budget and proposal within JobTread.
• Be the go to source of information, guidance, and assistance related to front end sales in support of our Design Consultants.
• Be willing to travel as needed to effectively manage, onboard, and integrate throughout the organization.
• Accept 7 days a week phone availability with a high level of connectivity to the business.

Job Type: Full-time

Pay: $140,000.00 - $175,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday
• Weekends as needed

Work Location: In person

Salary : $140,000 - $175,000