What are the responsibilities and job description for the Account Executive position at Coastal Television Broadcasting Company LLC?
Nulogic Marketing is a digital advertising company owned by the Coastal Television Group. Coastal Television owns over 30 TV stations in 9 markets from Alaska to New York. Nulogic also has a list of direct agency clients, and we are seeking a talented Senior Account Executive to join our growing company. As a Senior Account Executive, you will help increase sales and expand our relationships with our current direct clients through regular communication, strategic planning sessions, and data-driven business reviews. You will also act as a key liaison between the client(s) and Nulogic Marketing internal teams and partner with our operations team to help manage all phases of the marketing campaign cycle, from research and planning to optimization and analysis. If you have a strong background in relationship management, digital marketing, and technology, and enjoy expanding your portfolio using some of the best technologies in the industry, we would love to hear from you!
What We’re Looking For:
- Minimum 5 years of experience selling digital media, including programmatic display, SEM, OTT/CTV, social media, traditional media, and email marketing.
- Automotive Digital marketing experience is a must-have.
- Accomplished at creating marketing strategies, presenting solutions and closing deals with senior decision-makers in various industries.
- Driven by new business development and target account growth
- A consultative sales approach is a must.
- Ability to value and position first-party audiences and set them apart and above the competition
- Comfortable and effective working independently, as well as a solid team player.
- Candidate must be driven to succeed in a performance-based pay structure.
- It is a remote position, however residing in Florida, Alabama, Georgia or Mississippi is a huge plus.
The Senior Account Executive will be responsible for increasing Nulogic’s current account base and managing the current accounts assigned to them. As part of a growing sales team, this role will be responsible for engaging both clients & traditional media companies.
Track, analyze, create, and deliver relevant industry data and performance metrics through high-impact presentations to key clients such as automotive dealership executives including Dealer Principals, General Managers, General Sales Managers, and
E-Commerce Managers.
Generate new client leads and grow new opportunities with current clients through online and face-to-face meetings.
Partner alongside our internal ad ops teams and create marketing strategies for (Paid Search, Social, Programmatic/Display, Video, OTT/CTV) to ensure the execution of successful campaigns following clients' objectives and budgets.
Overnight travel is minimal, but it will be required.
Capability to build world-class relationships with client executives and communicate technical product capabilities, success metrics, and best practices to technical and non-technical audiences.
Skilled in analyzing client performance data and providing actionable and impactful insights to clients focusing on optimizing revenue generation.
Strong knowledge of online media channels (paid search, display, social, video, OTT/CTV) and metrics, MS Excel, PowerPoint, Adobe Suite, analytics tools, and client research.
Top-notch communication and presentation skills to a wide variety of audiences across a variety of regions and cultures.
Why join Nulogic Marketing:
- You will have the opportunity to work remotely, and the freedom to use your creativity, enthusiasm and passion for marketing and advertising.
- Work in a collaborative and supportive environment that values innovation and results.
- Competitive salary, performance-based incentives, and comprehensive benefits package.
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Pay: Substantial monthly guarantee plus commission.
Job Type: Full-time
Pay: From $70,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Supplemental Pay:
- Commission pay
Ability to Relocate:
- Pensacola, FL 32502: Relocate before starting work (Required)
Work Location: In person
Salary : $70,000
