Marketing Communications Manager

About us

Cocoa Beach Regional Chamber of Commerce is a small business in Merritt Island, FL. We are professional, agile, innovative and our goal is to serve as the voice of business, enhance the quality of life in the community, and act as a catalyst for business success..

Our work environment includes:

• Modern office setting
• Food provided
• Growth opportunities
• Work-from-home days
• Regular social events
• On-the-job training
• Safe work environment
• Lively atmosphere

Job Summary:

The Marketing & Communications Manager is responsible for developing and implementing marketing strategies and communication plans that promote the Chamber of Commerce’s mission, enhance its brand, and support its programs and initiatives. This role will manage the Chamber’s digital presence, including social media, website, and email marketing, as well as coordinate media relations and promotional activities. The ideal candidate is a creative and strategic thinker with excellent communication skills and a strong understanding of marketing trends.

Key Responsibilities:

Marketing Strategy & Planning:

- Develop and execute comprehensive marketing plans to promote Chamber events, programs, and initiatives.

- Create and manage the annual marketing budget, ensuring cost-effective strategies.

- Analyze and report on the effectiveness of marketing campaigns, using data to optimize future efforts.

Digital Marketing & Social Media:

- Manage and maintain the Chamber’s website, ensuring up-to-date and relevant content.

- Develop, curate, and schedule content across all social media platforms, increasing engagement and follower growth.

- Create and send regular email newsletters and marketing campaigns, segmenting audiences as needed.

Brand Management:

- Maintain and enhance the Chamber’s brand identity, ensuring consistent messaging across all platforms.

- Develop marketing collateral, including brochures, flyers, and promotional materials, in line with brand guidelines.

- Ensure all communications reflect the Chamber’s mission and values.

Media Relations & Publicity:

- Act as the primary contact for media inquiries, building and maintaining strong relationships with local media outlets.

- Draft and distribute press releases, coordinating media coverage for Chamber events and announcements.

- Organize and manage press conferences, media events, and other promotional activities.

Event Marketing:

- Collaborate with the events team to promote Chamber events, including designing promotional materials, advertising, and public relations efforts.

- Manage event registrations and ticket sales, providing marketing support as needed.

- Assist in the planning and execution of special events and programs.

Member Communications:

- Develop and manage communication strategies to keep members informed of Chamber activities, benefits, and opportunities.

- Create and distribute member newsletters, ensuring timely and relevant content.

- Work closely with the membership team to support member recruitment and retention efforts.

Qualifications:

- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.

- 2-4 years of experience in marketing and communications, preferably within a nonprofit, association, or similar environment.

- Strong understanding of digital marketing, including social media, email marketing, and SEO.

- Excellent writing, editing, and communication skills.

- Proficiency in graphic design software (e.g., Adobe Creative Suite) and content management systems (e.g., WordPress).

- Experience in media relations and public relations.

- Ability to manage multiple projects and deadlines in a fast-paced environment.

• - Strong organizational skills and attention to detail.