Demo

Brand Strategist

Code and Theory
New York, NY Full Time
POSTED ON 4/20/2025
AVAILABLE BEFORE 5/18/2025

At Code and Theory, strategists are dynamic problem solvers who blend creativity and analytical thinking to help clients achieve their business goals. As a Strategist, you will collaborate with cross-disciplinary teams to uncover insights, shape creative ideas, and craft impactful strategies that address client challenges. This role demands curiosity, rigor, and entrepreneurial spirit.

To thrive as a Strategist at Code and Theory, you'll need a blend of critical soft skills and values that fuel impactful and innovative work. Strategists here are curious, proactive, and collaborative. They also have strong rigor, tackling tasks with precision and thoroughness.

WHAT YOU'LL DO

  • Collaborate with senior team members to frame problems and define strategic objectives.
  • Conduct foundational research into the client's business, market, and competitive landscape to uncover challenges and opportunities.
  • Actively align client goals with project deliverables to ensure strategic impact.
  • Develop insights that drive campaign strategy and creative ideation.
  • Structure and lead brainstorms to shape innovative ideas and solutions, ensuring adherence to overall strategy.
  • Lead the development of materials to support business development opportunities, including written and creative deliverables.
  • Craft compelling narratives to support storytelling efforts across campaigns.
  • Work closely with creative teams to maintain strategic alignment throughout project execution.

WHAT YOU'LL NEED :

  • Relevant experience in brand, advertising, marketing, and / or consultancy, with a focus on creative and campaign strategy.
  • Experience with both B2B and B2C clients.
  • Proficiency in campaign development, including audience targeting, messaging, channel planning, and performance optimization.
  • Proven ability to deliver campaign strategies that drive measurable results and a willingness to roll up your sleeves to bring them to life.
  • Expertise in qualitative and quantitative data analysis, uncovering insights and identifying opportunities for growth.
  • Strong storytelling skills with the ability to craft narratives that align with project objectives.
  • Exceptional organizational skills and attention to detail when QAing deliverables to ensure alignment with strategy.
  • Passion for exploring innovative campaign approaches, including emerging media and digital ecosystems.
  • Ability to analyze performance data to evaluate campaign success and inform future strategies.
  • Strong interpersonal skills to interface effectively with clients and senior executives, driving strategic decisions around key milestones.
  • Confidence in presenting insights and recommendations clearly and persuasively.
  • Commitment to fostering a culture of innovation, excellence, and accountability.
  • Ability to thrive in a collaborative, entrepreneurial, and results-oriented environment.
  • Talent for creating a fun, inspirational, and collaborative environment with cross-functional teams.
  • ABOUT US

    Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology. We pride ourselves on not only solving consumer and business problems, but also helping to establish new capabilities for our clients. With a global client roster of Fortune 100s and start-ups alike, we crave the hardest problems to solve. With a remote-first approach to our people, we have teams distributed across North America, South America, Europe, and Asia. The Code and Theory global network of agencies is growing and includes Kettle, Instrument, Left Field Labs, Mediacurrent, Rhythm, and TrueLogic.

    Striving never to be pigeonholed, we work across every major category : from tech to CPG, financial services to travel & hospitality, government and education to media and publishing. We value the collaboration with our client partners, including but not limited to Adidas, Amazon, Con Edison, Diageo, EY, J.P. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok.

    The Code and Theory network is comprised of nearly 2,000 people with 50% engineers and 50% creative talent. We're always on the lookout for smart, driven, and forward-thinking people to join our team.

    The target range of base compensation for this role is $68,000 - $75,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.

    Salary : $68,000 - $75,000

    If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
    Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

    What is the career path for a Brand Strategist?

    Sign up to receive alerts about other jobs on the Brand Strategist career path by checking the boxes next to the positions that interest you.
    Income Estimation: 
    $81,066 - $102,466
    Income Estimation: 
    $99,566 - $135,666
    Income Estimation: 
    $89,475 - $130,415
    Income Estimation: 
    $88,940 - $123,214
    Income Estimation: 
    $126,194 - $181,510
    Income Estimation: 
    $126,194 - $181,510
    Income Estimation: 
    $156,827 - $210,727
    Income Estimation: 
    $88,940 - $123,214
    Income Estimation: 
    $82,418 - $108,006
    Income Estimation: 
    $176,329 - $226,516
    Income Estimation: 
    $81,066 - $102,466
    Income Estimation: 
    $99,566 - $135,666
    Income Estimation: 
    $89,475 - $130,415
    Income Estimation: 
    $88,940 - $123,214
    Income Estimation: 
    $126,194 - $181,510
    Income Estimation: 
    $66,102 - $83,695
    Income Estimation: 
    $77,564 - $103,374
    Income Estimation: 
    $89,475 - $130,415
    Income Estimation: 
    $88,940 - $123,214
    Income Estimation: 
    $126,194 - $181,510
    Income Estimation: 
    $102,368 - $130,738
    Income Estimation: 
    $124,920 - $172,575
    Income Estimation: 
    $88,940 - $123,214
    Income Estimation: 
    $126,194 - $181,510
    Income Estimation: 
    $82,418 - $108,006
    View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

    Job openings at Code and Theory

    Code and Theory
    Hired Organization Address New York, NY Full Time
    The Digital Producer is a key member of the Production team, responsible for driving the successful delivery of projects...
    Code and Theory
    Hired Organization Address New York, NY Full Time
    Our Ai / ML engineering team ensures Code and Theory delivers innovative, immersive web experiences that delight our cli...
    Code and Theory
    Hired Organization Address New York, NY Full Time
    We seek a seasoned, strategic, and process-driven technology leader to join our global team at Code and Theory as Staff ...
    Code and Theory
    Hired Organization Address San Francisco, CA Full Time
    Technical Project Manager We are looking to hire Technical Project Managers / Scrum Master for our PMO team in Bangalore...

    Not the job you're looking for? Here are some other Brand Strategist jobs in the New York, NY area that may be a better fit.

    Brand Strategist

    Meet Life Sciences, New York, NY

    Brand Strategist

    24 Seven Talent, Purchase, NY

    AI Assistant is available now!

    Feel free to start your new journey!