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Engagement Marketing Execution Lead

Collabera
Irving, TX Full Time
POSTED ON 3/7/2025
AVAILABLE BEFORE 6/6/2025

Description

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Engagement Marketing Execution Lead

Contract : Irving, Texas, US

Salary Range : 55.00 - 60.00 | Per Hour

Job Code : 358230

End Date : 2025-03-05

Days Left : 1 days, 2 hours left

Apply

Position Details : Client : Banking

Job Title : Engagement Marketing Execution Lead

Location : Irving, TX 75039 Hybrid

Duration : 12 Months Possible extension

Schedule : Shift hours : Basic Business Hours

Start Date : ASAP

Pay Range : $55 / hr - $60 / hr

Job Description

  • As Execution Lead for Cards Engagement Marketing, you will be responsible for the execution and management of personalized
  • Engagement marketing campaigns to The bank Cardmembers driving engagement and usage of their card benefits.
  • In this role, you will be focused on navigating and completing the channel integration steps to get strategies into market. This requires a sense of creativity, keen eye for detail and collaboration mindset to partner with a cross functional team to turn concepts into reality.
  • You will partner with a variety of cross-functional stakeholders to coordinate the end-to-end implementation of campaigns.
  • You will also own the requirements, timelines, deliverables, approvals, issue management, and control systems for campaigns.
  • Core Responsibilities

    Serving as the marketing execution leader driving best-in-class customer experiences, the following responsibilities are key to the role :

  • Support channel intake process, prioritization and coordination with other execution teams
  • Partner with internal teams on implementation of marketing creative and capabilities including personalization and integration
  • Updating campaign progress and capturing records within The bank's marketing workflow tool to maintain The bank's high controls standard
  • Partnering with Digital / Mobile and Email Strategy leads to obtain results learning and support optimization plans
  • Ensuring strong focuses on end-to-end customer experience and controls, delivering exceptional customer experience overall, while also ensuring all the details of the experience are flawlessly executed to The bank's rigorous controls standard
  • Working across multi-functional teams, such as :
  • Product and Marketing Strategy team
  • Email Channel team and Operations
  • Marketing Information Management and channel teams to influence and coordinate targeting
  • Qualifications

  • Proven track record in direct or digital marketing with 5-10 years of experience required
  • Experience with marketing project and program management
  • Bachelor's degree required
  • Experience working in a fast-paced environment, with strong skills in multi-tasking and prioritization
  • High energy, solutions oriented individual with the ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
  • Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
  • Creativity and innovation with a focus on constant improvement
  • Excellent written and oral communication skills
  • Highly proficient with Excel and PowerPoint presentation
  • Specific experience in financial services including debit or credit marketing and / or agency-side experience is a plus
  • Job Requirement

  • Credit Cards
  • Debit Cards
  • Excel
  • Powerpoint
  • Digital Marketing
  • Direct Marketing
  • Reach Out to a Recruiter

  • Recruiter
  • Email
  • Phone
  • Rohit Roashan
  • rohit.roashan@collabera.com
  • Apply Now

    Salary : $55 - $60

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