Demo

Social Media Manager, Brand & Digital Marketing

Collibra
Raleigh, NC Full Time
POSTED ON 3/4/2025
AVAILABLE BEFORE 5/28/2025

Joining Collibra's Brand and Digital Marketing team

Collibra's Social Media Manager will further establish, manage and grow our social media practice. As a key member of the Brand and Digital Marketing team, you will play a hands-on integral role in amplifying Collibra's brand voice across all social platforms, developing our audience, driving content engagement and organic social traffic to our website. You'll report to the Senior Director of Brand and Digital Marketing along with collaborative and creative teammates, including Design, Video, Community, Digital / Websites and Marketing Operations. This role embodies our #OneCollibra company value - you will work across teams to bring content to life on our channels and share best practices, continuously learning along the way and building your expertise in social media.

This is a hybrid position based in Raleigh, NC.

The Social Media Manager at Collibra is responsible for :

  • Refine, manage and execute Collibra's social media strategy and calendar for all social channels
  • Recommend, develop and execute strategic social media programs, and contribute to integrated campaigns that support sales, marketing and corporate objectives
  • Lead Collibra's social media presence on all channels including LinkedIn, X, Facebook, Instagram and YouTube
  • Lead and manage Collibra's employee social advocacy program, using Hootsuite
  • Interact and engage with audiences in a relevant, timely and on-brand manner, helping establish and build relationships with influential voices relevant to the business
  • Monitor performance reports and track growth metrics, create and share social reports monthly, and identify and action opportunities for improvement
  • Draft weekly executive social posts, building relationships with senior leaders and learning their voices

You have :

  • 5 years in social media marketing, with a focus on B2B SaaS brands
  • Significant writing and editing skills, high standards and attention to detail
  • Up-to-date knowledge on emerging social media trends, best-performing content formats including video, platforms and monitoring tools
  • Strong analytical skills, ability to communicate insights clearly and proven track record in making data-driven decisions to continually optimize performance, and adapt channel and content strategies
  • A bachelor's degree or equivalent related working experience is required
  • This position is not eligible for visa sponsorship
  • You are :

  • A strategic thinker who always seeks new ways to utilize social platforms
  • A strong communicator both online and in-person
  • A team player who operates well in a fast-paced environment
  • Creative and a natural storyteller who intuitively knows what great content looks like for the B2B tech space
  • Measures of success are :

  • Within your first month, you will have familiarized yourself with our processes and products, met with your stakeholders and partners and have taken ownership of the social publishing calendar and the employee advocacy program
  • Within your third month, you will have improved processes around social content creation and have developed a detailed roadmap to further expand social media and drive engagement
  • Within your sixth month, you will be well established as the social media subject matter expert at Collibra, proactively partnering across Marketing and beyond for fresh new ideas in our social media content and running best practices workshops across the business
  • Compensation for This Role

    The standard base salary range for this position is $88,000 - 110,000 per year. This position [is / is not] eligible for additional commission-based compensation. Salary offers are based on a combination of factors, including, but not limited to, experience, skills, and location.

    In addition to base salary, we offer equity ownership at every level, bonus potential, a Flex Fund monthly stipend, pension / 401k plans, and more.

    LI-BB1

    Benefits at Collibra

    Collibra recognizes and values that everyone has different needs, interests, and life goals. We built our benefits program with flexibility in mind to support you and your loved ones through a diverse range of circumstances and life events. These flexible offerings sit on a foundation of competitive compensation, health coverage, and time off. Learn more about Collibra's benefits.

    We create inclusion and belonging through how we onboard, meet, connect, engage, and communicate. Learn more about diversity, equity, and inclusion at Collibra.

    At Collibra, we're proud to be an equal opportunity employer - which ties directly to our core value, "open, direct, and kind." We realize the key to creating a company with a world-class culture and employee experience comes from who we hire and creating a workplace that celebrates everyone.

    With this, we proudly consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, pregnancy, sex, gender identity, gender expression, genetic information, physical or mental disability, HIV status, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status or any other legally protected category. If you have a need that requires accommodation, let us know by completing our Accommodations for Applicants form.

    Salary : $88,000 - $110,000

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