What are the responsibilities and job description for the Portfolio Strategy Manager position at Coloplast?
Portfolio Strategy Manager
Location : Minneapolis, MN, US
Job Family : Marketing
Country / Region : United States
As a Portfolio Strategy Manager, you will lead analysis and create recommendations to the Upstream Marketing team, Business Development team and Senior Leaders in Interventional Urology. You will serve as the data-driven consultant and a key member of the team facilitating strategic planning, working cross functionally on M&A analyses, market assessments, distribution partnership evaluation, and providing strategic support to the management team.
Major Areas of Accountability
- Maintain and improve the quarterly global market model report on market size and growth for all product lines of IU
- Track competitive landscape and market dynamics and report out findings through the power BI dashboard and ad hoc analyses to key stakeholders
- Lead the creation of data driven insights from analytics and connecting knowledge between Coloplast data sources
- Collaborate with IU leadership and cross-functional stakeholders to create, articulate and communicate IU business performance and our strategic plan
- Engage with customers to gather insights into our products, markets and industry trends
- Support the evaluation and diligence of M&A and strategic investment opportunities through revenue forecast, competitive analysis, and valuation analysis
- Lead the strategic analysis around expanding into new markets and launching new business lines
- Lead the review of inbound innovation from physicians with the support of the IP team
- Lead VOC engagements with KOLs to build industry knowledge and answer key strategic questions
- Work with consultants and data providers on market analysis engagements
- Leads the Portfolio Strategy workstreams on the product rationalization process
- Leads the market expansion assessment for Portfolio Strategy
- Prepare market taxonomy and / or market space gap analysis and identify specific potential targets for acquisition, partnership or otherwise
- Profile, track, contact and engage prospective inorganic targets
- Prepare discussion, communication and internal approval materials as needed in support of potential opportunities
- Provide data-driven marketing performance analysis. Translate insights and outcomes into success metrics to support ROI investment decisions for strategic and tactical planning purposes
- Provide business case modeling support on new product development projects
- Leads and supports other Portfolio Strategy and Business Development initiatives as the need arises
- Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies.
- Other duties as assigned
Basic Qualifications
At Coloplast, we believe in recognizing and rewarding the contributions of our employees. Our total rewards package is designed to support your well-being, foster your professional growth, and ensure a healthy work-life balance. Here is some of what you can expect :
Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16,000 people and with products available in more than 143 countries, we are one of the world s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward - we explore, learn and look for new ways of doing things.
Visit us on Coloplast.com .
Watch the film. Follow us on LinkedIn . Like us on Facebook .
Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies.
Coloplast is committed to a policy of Equal Employment Opportunity (EEO) which means we employ and promote individuals based on their merits, regardless of race, color, religion, sex, national origin, age, disability, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, status with regards to public assistance or any other protected classification.
58270
LI-CO #LI-HYBRID
Nearest Major Market : Minneapolis
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