Social Media Specialist Job at Colorado Broadcasters in Denver

Our company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide.

Who We Are

At Bonneville International, our purpose is to build up, connect, inform, and celebrate communities and families in the markets we serve. As an integrated media company, we provide content, advertising, and digital marketing solutions across 23 radio stations in Denver, Phoenix, Sacramento, Salt Lake City, San Francisco, and Seattle, along with the NBC Affiliate TV station, KSL-TV 5, in Salt Lake. We are responsible for lifting and inspiring with respect and giving voice to all the communities and clients we serve.

We believe that empowering our employees to share their ideas and experiences will fuel creativity, innovation, and inspiration. A diverse and inclusive workforce is crucial to our ability to create and deliver exceptional content, products, and services that represent our communities. We’re proud of our history and we want talented people to join us as we continue to grow!

Position Overview

The Paid Social Media Specialist is responsible for the execution, optimization, and management of paid social campaigns run through Facebook, Instagram, LinkedIn, and TikTok across all of Bonneville, to enable the delivery of impactful results for Bonneville’s clients. We are looking for someone who can maintain a laser-like focus on setting and achieving high-level results while still possessing a detailed and analytic mindset to provide unique and compelling insights.

Work Configuration

Note : Work configurations are subject to change based on business needs and at company discretion. This position is a hybrid role that requires the employee to sometimes work at one of our company sites. Specific hybrid schedules will be determined based on business needs and evaluated by managers and senior management. Employee will need to be on-site during the training period.

What You Will Do :

Primary job duties will include, but are not limited to :

• Launch and optimize various Facebook, Instagram, LinkedIn, and TikTok campaigns.
• Perform day-to-day campaign activities for enterprise level Social Media campaigns, including bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, etc.
• In-depth keyword research and planning (discovery and expansion).
• Track KPIs to assess performance and pinpoint issues and produce reports for management (e.g. dashboards).
• Regularly perform detailed monitoring and analysis of our industry to determine changes in customer behavior and adjusting strategy to capture market demand.
• Collaborate with other markets & teams to ensure campaign goals and expectations are met.
• Develop and review A / B testing plans with marketing leadership and execute approved testing.

Skills and Experience We Are Looking For :

Physical Demands

Compensation

60,000 to $70,000 salary range. This range is inclusive of multiple job levels and geographic locations. Hourly rate to be determined by multiple factors including but not limited to evaluation of the education, experience, knowledge, skills, and abilities of the applicant along with internal equity and alignment with market data.

What We Offer You : Check Out Our Bonneville Benefits!

Employees at Bonneville can enjoy a broad offering of benefits, including :

Bonneville is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Minority / female / disability PWDNET / veteran are encouraged to apply.

For more information, or to apply now, you must go to the website below. Please DO NOT email your resume to us as we only accept applications through our website.

Apply Here

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Salary : $60,000 - $70,000