Marketing Coordinator - G123 - Trade Center

This position is responsible for the coordination of Convention and Trade Center activities and events.

• Creates, oversees, and manages the development and implementation of all marketing and advertising efforts of the Trade Center and events, as appropriate, to serve the business needs of the organization.
• Stays abreast of changes in trends and the marketing environment and coordinates market research projects.
• Manages the Trade Center’s full-time Administrative Secretary / Sales Coordinator.
• Attends events by serving on rotation as manager on duty.
• Maintains relationships with various public groups, organizations, and citizens to receive and provide information concerning upcoming events.
• Develops and manages the Trade Center’s website, digital boards, monthly newsletter, weekly blogs, Authority branded PowerPoint and social media.
• Coordinate media releases and requests for information. Develops Trade Center imaging and branding strategies.
• Works with partners and sponsors on special events, promotions, and advertising. Manages marketing and advertising budgets.
• Ensures that project/department milestones/goals are met and adhering to approved budgets.
• Develops materials in support of Signature Events to include logos, graphics, posters, flyers, merchandise, press releases, social media posts, and email notices.
• Oversees upkeep of all Trade Center social media accounts while delegating event-specific responsibilities to other employees when appropriate.
• Serves as the Trade Center’s ticketing manager in charge of design, pricing, distribution, point-of-sale execution, staffing, and tracking; works with the Finance Manager to coordinate pick-ups, collections, and post-event reconciliations.
• Supports the sales team in event planning and serve as the event coordinator for events as needed to support the overall customer experience.
• Performs other related duties as assigned.

• Knowledge of the principles and practices of marketing, media buying, and media relations.
• Knowledge of industry practices and requirements in organizing, promoting, and producing a wide variety of events including sports, trade shows, concerts, exhibitions, and conventions.
• Knowledge of current literature, trends, and developments in the fields of marketing, promotion, and photography.
• Knowledge of Graphic Design and Web Design Software.
• Knowledge of the principles and practices of budget development and management.
• Knowledge of the principles and practices of community exhibition, public entertainment, facility organization, management, and promotion.
• Knowledge of financial management and practices in the fields of marketing and design, consistent with federal, state, and local laws and policies.
• Knowledge of management strategy and best practices, development, and execution of marketing campaigns, and interpretation of metrics and other sales data to generate reports.
• Skill in problem-solving and decision-making.
• Skill in management and supervision.
• Skill in oral and written communication.
• Skill in graphic design and knowledge of current design trends.
• Ability to use data and metrics to generate reports within the marketing department.

Bachelor's Degree in Marketing, Public Administration, Business Administration, Graphic design is required. Sufficient experience to understand the basic principles relevant to the major duties of the position usually associated with the completion of an apprenticeship/internship or having had a similar position for one to three years.

The work is typically performed while intermittently standing, walking, bending, crouching, or stooping. The employee frequently lifts light and heavy objects, climbs ladders, uses tools or equipment requiring a high degree of dexterity, and must be able to distinguish between shades of color.

• Balancing – maintain equilibrium to prevent falling while walking, standing, or crouching.
• Climbing – ascending, descending ladders, stairs, ramps, requires body agility.
• Crawling – moving about on hands, knees, or hands, feet.
• Crouching – bending body forward by bending leg, spine.
• Feeling – perceiving attributes of objects by touch with skin, fingertips.
• Grasping – applying pressure to object with fingers, palm.
• Handling – picking, holding, or working with whole hand.
• Hearing 1 – perceiving sounds at normal speaking levels, receive information.
• Hearing 2 – receive detailed information, make discrimination in sound.
• Kneeling – bending legs at knee to come to rest at knees.
• Lifting – raising objects from lower to higher position, moving objects side to side, using upper extremities, back.
• Manual Dexterity – picking, pinching, typing, working with fingers rather than hand.
• Mental Acuity – ability to make rational decisions through sound logic, deductive reasoning.
• Pulling - use upper extremities to exert force, haul or tug.
• Pushing – use upper extremities to press against objects with force, or thrust forward, downward, outward.
• Reaching – extending hands or arms in any direction.
• Repetitive Motion – substantial movements of wrists, hands, fingers.
• Speaking – expressing ideas with spoken word, convey detailed, important instructions accurately, concisely.
• Standing – for sustained periods of time.
• Stooping – bending body downward, forward at waist, with full motion of lower extremities and back.

The work is typically performed throughout the facility. The employee is exposed to noise, dust, dirt, grease, and machinery with moving parts. Work may be performed outdoors, occasionally in cold or inclement weather, and requires the use of protective devices such as masks, goggles, and gloves.

Salary : $49,458