Performance Marketing Coordinator

About Colvita CreativeAt Colvita Creative, we’re all about storytelling. As a boutique marketing agency specializing in tourism and hospitality, we help brands across the Mountain West region captivate their audiences with unforgettable campaigns. We’re on the hunt for a Performance Marketing Coordinator who lives and breathes digital advertising.

In this role, you’ll take charge of running high-impact ad campaigns across platforms like Google, Meta, and beyond, ensuring every dollar works as hard as it can. You’ll thrive on digging into data, optimizing performance, and crafting strategies that connect brands with the right audiences in meaningful ways.

If you’re someone who gets fired up about ROAS, loves staying ahead of platform trends, and enjoys blending creative thinking with analytical precision, this is your moment. Join our fast-paced, collaborative team and help bring our clients’ stories to life through smart, effective paid media strategies. Bring your expertise, curiosity, and passion for delivering results—we can’t wait to see what you’ll do!

About the Role

We’re on the hunt for a Performance Marketing Coordinator to join our growing team. This is a role for a dynamic, detail-oriented, and creative professional ready to dive headfirst into the fast-paced world of media marketing. You’ll work closely with our Media Service Team and agency partners to develop, execute, and optimize campaigns across paid channels.

The ideal candidate is someone who loves digging into data, thrives in a team environment, and is passionate about helping clients achieve their goals. If you’re looking for an opportunity to grow, make a meaningful impact, and stay with a company that values your contributions, this role is for you.

Key Responsibilities

• Campaign Management: Plan, execute, and optimize seasonal paid media campaigns across channels, ensuring alignment with client goals, KPIs, and budgets.
• Performance Analysis: Monitor campaign health, evaluate performance, and deliver actionable insights to stakeholders.
• Budget Oversight: Manage and maintain budget pacing to maximize ROI.
• Collaboration: Work with account and creative teams to ensure client satisfaction and cohesive campaign execution.
• Innovation: Proactively identify and pitch new media opportunities for clients.
• Optimization: Assess the full campaign journey, from content alignment to landing page performance, to improve effectiveness.
• Trend Awareness: Stay on top of digital marketing trends to ensure our strategies remain cutting-edge.

Work Environment The Performance Marketing Coordinator should be aware that:

• They are expected to be in the office during traditional work hours.
• We expect everyone to be on time for every client meeting, virtually or in person, and early arrival is preferred.
• Time will be spent in client offices and meeting rooms working with various teams.
• They may be asked to work hours outside the regular business day to complete projects on time.
• The work environment will be dynamic, and expectations or needs can change, requiring flexibility.
• There must be a willingness to travel and work remotely as required.

Qualifications

Education:

• Bachelor’s degree in Business, Marketing, Advertising, or related field.

Experience:

• 3-5 years of experience driving performance through paid media channels.
• Agency experience is strongly preferred.
• Hands-on experience managing paid platforms such as Search, Social (Meta, Pinterest, Spotify, Reddit), and Programmatic campaigns.
• Proficiency in analytics platforms such as GA4 and Meta.
• Experience with pixel placement and event tracking in GA4 and Events Manager.

Skills:

• Strong data analysis and reporting abilities.
• Exceptional organizational skills and attention to detail.
• Ability to execute projects under tight deadlines and within budget.
• Creative problem-solver with a proactive mindset.
• Experience in hotel, tourism, or outdoor industry marketing is a plus.

What We Offer

• A dynamic and collaborative team environment.
• Opportunities to grow alongside a fast-expanding agency.
• The chance to work with exciting clients across multiple industries.
• Four-day in-office schedule after the first three months (hybrid model).
• Opportunities for professional development and career advancement, with access to an educational fund.
• A culture that values creativity, curiosity, and an Awesome/Collaborative Team, and team events.
• Client Travel Opportunities
• Downtown Boise Office

Job Type: Full-time

Benefits:

• Health insurance
• Paid time off

Location:

• Boise, ID 83702 (Preferred)

Ability to Commute:

• Boise, ID 83702 (Required)

Ability to Relocate:

• Boise, ID 83702: Relocate before starting work (Required)

Willingness to travel:

• 25% (Required)

Work Location: In person