What are the responsibilities and job description for the Marketing Manager position at Comfort Windows?
Job Description
Job Description
COMFORT WINDOWS is seeking an experienced Marketing professional to take on managerial duties across the company, under the leadership of our Corporate Marketing Director.
Duties & Responsibilities will include :
- Assist Marketing Director in the development and execution of marketing strategies / campaigns across multiple channels, including social media, digital marketing, traditional media and outbound marketing
- Collaborate with Marketing Director to brainstorm and create promotional materials and advertisements
- Assist Marketing Director as project manager for all marketing projects to ensure projects are completed in a timely fashion
- Graphic design work for printed materials, sales related presentations, etc.
- Collaborate with Marketing Director on Call Center training, scripting and strategies to improve lead generation
- Utilize company data to help create additional lead generation opportunities with existing past leads and customers
- Utilize marketing automation tools to streamline processes and improve campaign effectiveness and customer communication
- Collaborate with Marketing Director to develop and execute lead generation strategies
- Oversee social media organic account performance by monitoring interactions and analyzing engagement to help to develop strategies with Marketing Director for lead generation opportunities
- Collaborate with Marketing Director to analyze campaign performance metrics using Google Analytics and other tools to assess effectiveness and recommend improvements
- Managing the process of taking photos and videos of projects on various jobsites of progress to completion for promotional purposes
- Managing the process of generating testimonials from existing customers
- Managing the review generation process and constructing review responses
- Managing ongoing website development projects
- Managing monthly email marketing deliverables and deployment
- Assist in managing content creation to be used on the website
- Manage the marketing coordinators daily jobs and tasks – report daily to Marketing Director on progress
- Oversee call center success
Skills & Qualifications necessary include :
At Comfort Windows,
Comfort Windows is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
