What are the responsibilities and job description for the Campaign Marketing Manager position at CompassMSP?
Who We Are:
CompassMSP is a rapidly expanding, award-winning technology solutions provider in the booming managed services space. Our vision is to be the North American leader in delivering and supporting technology solutions for small and mid-sized businesses. We are driven by our mission and core values to be a great place to work and a great company to work with.
Currently, our organization covers 5 regions with offices from Hartford to Chicago to Miami. We offer a broad portfolio of secure IT services including managed IT, cybersecurity, technical compliance (CMMC, NIST, HIPAA, etc.), cloud solutions, and professional services. We have garnered top industry recognition for our thought leadership, growth, and workplace culture.
Who You Are:
You are a positive, self-motivated person who has a passion for technology, teamwork and client success. You thrive in a dynamic, inclusive, high-energy, metrics driven environment, and you embrace coaching, mentorship and collaboration. You enjoy making work fun and rewarding for all!
Summary:
The Campaign Manager will be critical in driving the planning, execution, and optimization of multi-channel marketing campaigns to promote the company’s products, services, and brand. This individual will work closely with cross-functional teams, including content, design, sales, and analytics, to ensure seamless campaign execution. They will oversee digital and traditional marketing strategies, ensure consistent messaging, and optimize campaigns to meet or exceed performance goals.
Key Responsibilities:
Step into a role that respects your individuality and supports your growth. CompassMSP is proud to be an Equal Opportunity Employer.
CompassMSP is a rapidly expanding, award-winning technology solutions provider in the booming managed services space. Our vision is to be the North American leader in delivering and supporting technology solutions for small and mid-sized businesses. We are driven by our mission and core values to be a great place to work and a great company to work with.
Currently, our organization covers 5 regions with offices from Hartford to Chicago to Miami. We offer a broad portfolio of secure IT services including managed IT, cybersecurity, technical compliance (CMMC, NIST, HIPAA, etc.), cloud solutions, and professional services. We have garnered top industry recognition for our thought leadership, growth, and workplace culture.
Who You Are:
You are a positive, self-motivated person who has a passion for technology, teamwork and client success. You thrive in a dynamic, inclusive, high-energy, metrics driven environment, and you embrace coaching, mentorship and collaboration. You enjoy making work fun and rewarding for all!
Summary:
The Campaign Manager will be critical in driving the planning, execution, and optimization of multi-channel marketing campaigns to promote the company’s products, services, and brand. This individual will work closely with cross-functional teams, including content, design, sales, and analytics, to ensure seamless campaign execution. They will oversee digital and traditional marketing strategies, ensure consistent messaging, and optimize campaigns to meet or exceed performance goals.
Key Responsibilities:
- Campaign Planning & Strategy: Develop and execute integrated marketing campaigns that drive awareness, engagement, and conversions. Align campaign goals with overall marketing strategy and company objectives.
- Project Management: Manage the end-to-end campaign process, including scheduling, resource allocation, and deadlines to ensure all campaigns are delivered on time and within budget.
- Creative Collaboration: Collaborate with content, design, and digital teams to create engaging assets that align with campaign goals and resonate with target audiences.
- Channel Management: Oversee the implementation of campaigns across multiple channels, including email, social media, paid advertising, SEO, and offline channels like events and direct mail.
- Performance Analysis: Monitor, analyze, and report on campaign performance. Make data-driven recommendations for optimizations to increase ROI and campaign effectiveness.
- Budget Management: Manage campaign budgets, ensuring cost-efficiency while maximizing reach and engagement.
- Stakeholder Communication: Act as the primary point of contact for campaign stakeholders, providing regular updates and gathering feedback to optimize future campaigns.
- Market Research: Stay current with the latest marketing trends, tools, and technologies. Continuously improve campaign tactics based on market analysis and emerging trends.
- Compliance: Ensure all campaigns adhere to legal, regulatory, and company standards.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 3-5 years of experience managing marketing campaigns, preferably in a B2B or tech environment.
- Proficiency in HubSpot marketing automation platform.
- Strong analytical skills and experience working with data to drive decisions.
- Excellent project management skills with a proven ability to manage multiple projects simultaneously.
- Strong communication and interpersonal skills to collaborate across teams.
- Creative thinker with a strong attention to detail.
- Experience with A/B testing, segmentation, and personalization tactics.
- Knowledge of paid digital media, SEO, and SEM strategies.
- Experience in managing and optimizing campaigns for lead generation and pipeline
- Competitive pay
- Quarterly Performance Based Bonuses
- Progressive PTO
- Comprehensive Health Benefits
- Tax deferred retirement plan with match
- Career Development and Coaching
- Fun-filled work environment!
Step into a role that respects your individuality and supports your growth. CompassMSP is proud to be an Equal Opportunity Employer.
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