What are the responsibilities and job description for the Digital Brand Strategy Manager position at Comun?
About Comun
Comun's mission is to help Hispanic immigrants turn their hard work into upwards mobility - starting with financial services that enable the transition from cash to the digital economy.
We offer checking accounts that immigrants can open using more than 100 IDs from Latin America; more than 90K locations across the country to deposit cash; international transfers at market leading rates to 17 countries in Latin America; and 24 / 7 bilingual customer support with
A year ago we launched our own banking infrastructure, resulting in 100x revenue growth and 4x growth of ARPU. We currently process over $1.5B in transaction volume on a yearly basis, and crossed $100M in annualized international transfers just six months after launching them.
We've raised $30M from Redpoint, Costanoa Ventures, and South Park Commons, among others. Most of our team comes from leading fintech companies like Brex and Nubank.
We believe immigrants are the ultimate entrepreneurs, carrying a relentless work ethic in search of a better future for their families. Comun exists to serve them throughout their journey.
Learn more at comun.app / nosotros
Article here
About the Role :
We're seeking a highly-motivated and visionary Digital Brand Strategy Manager to build Comun's online brand for Spanish-speaking immigrants in the U.S. This is your chance to build a digital brand from scratch!
As our Digital Brand Strategy Manager, you will be responsible for crafting Comun's social media and content strategy and deploying it across platforms including TikTok, Instagram, and YouTube. The expectation is that you're willing to get your hands dirty and brainstorm, film, edit, and post the content yourself.
This role will be a core member of the Growth team, so we are looking for someone that understands trends and how to engage people, but also how social media advances business metrics.
You can consider yourself the "architect" of Comun's digital presence, so you will also be responsible for recruiting, onboarding, scaling, and retaining influencers that are aligned with our brand and motivated by our mission.
What you'll do :
- Define and lead the vision for Social at Comun : You'll define what "great" looks like. You'll come up with a broad social media and content strategy and metrics to measure the impact. We love seeing those metrics go up and to the right! But more than that, it's about who we're reaching, not just how many.
- Translate and build our brand online : Take charge of Comun's online presence, translating our brand identity into the most-beloved Spanish-first brand. This is your chance to shape a brand from the ground up.
- Content creation : We're looking for a self starter who can concept, develop, produce and edit engaging content that resonates with our audience across key channels including TikTok, Instagram, and YouTube.
- Manage influencer partnerships : You are Comun's online brand architect and will be responsible for sourcing and collaborating with influencers that align with our brand, overseeing their content to ensure it aligns with our vision.
- Keep your finger on the pulse of internet culture : Be aware of the latest trends and memes relevant to our business and our target customers. Our customers are mostly Spanish-speaking immigrants, so you'll need to learn what content they engage with and then, make even more engaging content for Comun : )
You are :
Requirements :
Team
We are a team of 30 based out of New York, coming from industry-leading companies like Brex, Nubank, Cruise, and Verkada. Over half of us are immigrants, and have experienced the problems we're solving first hand. We value customer focus, high ambition, principled decision-making, and deep trust.
Benefits
Comun is proud to be an equal opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics.
Salary : $100
