Marketing Specialist

Job Title: Marketing Specialist

Location: Highland Heights, KY

Department: Marketing

Reports To: Marketing Manager

Job Overview: We are seeking a dynamic and results-oriented Marketing Specialist to join our team. In this role, you will be responsible for spearheading various marketing initiatives that drive brand awareness, customer engagement, and revenue growth. You will collaborate with cross-functional teams to develop and execute comprehensive marketing strategies, utilizing both traditional and digital marketing channels.

Key Responsibilities

• Develop and implement effective marketing strategies to increase brand awareness.
• Conduct market research to identify trends and customer preferences.
• Create and manage engaging content for digital platforms, including social media and email campaigns.
• Analyze campaign performance metrics and provide insights for improvement.
• Collaborate with the sales team to align marketing efforts with sales goals.
• Assist in organizing promotional events and marketing campaigns.
  
  

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in a marketing role, preferably in a similar industry.
• Strong knowledge of digital marketing tools and platforms, including social media.
• Excellent written and verbal communication skills.
• Ability to analyze data and derive actionable insights.
• Familiarity with SEO principles and best practices.
  
  

Job Posted by ApplicantPro