What are the responsibilities and job description for the Confidential Jobs is hiring : VP, Brand and Content Marketing in Miami position at Confidential Jobs?
The Vice-President is a high-level executive that contributes to the overall performance of the firm by managing current client relationships and programs, generating business, hiring, developing and growing staff. The VP is a senior practitioner with specific expertise in social media and digital marketing and has the entrepreneurial spirit to develop new business opportunities while growing existing client relationships. This senior executive plays a critical role in leading cross-functional businesses, strategic initiatives and provides cutting-edge products to support clients’ mid- to long-term business objectives. This professional supports the company finding new business opportunity and clients as well as the best possible talent serving as a highly coveted role model and mentor. Is responsible for managing the key metrics of client relationships, including client contribution and working capital, as well as the overall financial performance of his / her team. The VP innovates and / or adopts new methods and approaches which add to the digital marketing area of expertise’s intellectual capital while enhancing the client’s business and revenue opportunities. Actively seeks and pursues new business opportunities through networking, industry events, and direct outreach, aiming to consistently exceed revenue targets. Drives the strategy, budget, and execution of new business development through all forms of media buying, including but not limited to : Facebook, Instagram, Google (SEM, SEO, Display, etc.), social advertising, etc. Demonstrates advanced social media and digital skills and can supervise the work of others Leads operational and financial performance of digital marketing, ensuring quality work, effective processes and that client requests are handled in timely and strategic fashion take immediate action on client feedback Develops overall digital strategic programs for clients Develops and grows senior level client relationships Supervises staff by mentoring, motivating, coaching, consistently providing feedback, holding them accountable, conducting their reviews and overseeing their professional development Ability to lead and manage multiple complex projects Strong management skills - ability to hire, develop, manage and retain staff Critical thinking and numbers oriented (i.e. most comfortable using hard data to drive decision-making) Savvy-ness in using social / digital platforms, as well as mobile devices Independent, creative spirit, and the ability to do things differently and feels comfortable outside the comfort zone Excellent project management skills, as well as event management skills graduate degree in business or specialist area preferred Deep Insight and knowledge of social media and digital marketing Advanced knowledge of social and digital channels, as well as traditional and non-traditional paid media formats. Ten (10) to thirteen (13) years of work experience in professional services firm, digital, social media, public relations, marketing, advertising, media publishing, communications or equivalent client-side roles Proven success in building and expanding new business relationships.
