What are the responsibilities and job description for the Senior Analyst, Category Development position at Confidential?
The role is responsible for analyzing point-of-sale scan and household panel data across total US, markets, an retailers. This role will have the ability to work autonomously to develop fact-based data presentations and reports that lead to better assortment and merchandising decisions for national accounts and key regional retailers, oftentimes leading retailer presentations.
Accountabilities:
- Market Trend Analysis: Analyzing market trends to identify emerging segments, consumer preferences, and shifts in the market.
- Sales Data Analysis: Interpreting sales data to provide insights on performance metrics.
- Data Management & Analytics: Use various data sources, including scan sales data, panel data, syndicated and custom research, and market analysis. Work autonomously at times to translate complex data sets into clear and actionable recommendations for the business.
- Competitive/Predictive Analysis: Monitoring and analyzing competitors' strategies, market positioning, trends, sales performance.
- Category Management Strategies: Developing strategies for category management, including product assortment and pricing strategies.
Key Metrics & Financial Targets:
- Volume (40%)
- Distribution (30%)
- Budget Management (15%)
- Off-Premise Share (15%)
Own:
- Data Analytics & Insights
- Reporting & Dashboards: Tracking Performance
- Owning Some Customer Relationships
Influence:
- Category Strategy Recommendations
- Retailer Decisions: Product Assortment, Shelf Placement, and Merchandising Strategies
Critical Relationships:
- Sales & CS&I
- Retailer Buying Teams
- Curating Insights Stories, Sales Reporting: Retailer Gateway
- Up-to-date Shopper Metrics in Category & Studies on Flavor
Skills Needed To Be Successful:
- 2 years of analytical experience in the (CPG) industry, leveraging syndicated scan & household panel data platforms (Circana, Numerator)
- Strong technical skills in Microsoft Excel (Pivot Tables, V-Lookups, formulas) and other Third-Party software applications (QlikView)
- Strong data visualization skills in PowerPoint and Presentation/Communication skills internally and externally
- Eagerness to learn new concepts, analytics, and technical applications.
Compensation:
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
- Competitive annual salary from $90,000 to $113,000, based in Chicago, IL
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
Salary : $90,000 - $113,000
