What are the responsibilities and job description for the Vice President of Marketing and Brand Strategy position at Confidential?
Vice President of Marketing and Brand Strategy
About the Company
Join a leading web-based daily fantasy sports betting platform that is transforming the gaming landscape.
Industry
Sports
Type
Privately Held, Private Equity-backed
Founded
2009
Employees
1001-5000
Funding
200 million
Categories
- Fantasy Sports
- Sports
- Gaming
- Sporting Goods
- Manufacturing
- Software Development & Design
- Toys & Games
- Information Technology & Services
Business Classifications
About the Role
The Company is on the lookout for a dynamic Vice President of Marketing and Brand Strategy to lead the creation and implementation of a bold brand vision. In this vital role, you will guide a passionate team aimed at enhancing customer acquisition and engagement, while fostering loyalty to drive overall business growth within the competitive sports betting and gaming entertainment sector.
As the VP of Marketing and Brand Strategy, you'll be instrumental in crafting a brand narrative that resonates deeply with our diverse audience, especially sports and gaming aficionados. We're seeking an innovative leader who can combine strategic insight with creative flair, while possessing a comprehensive understanding of comprehensive marketing tactics.
In your role, you will oversee essential teams focused on brand strategy, product marketing, integrated campaign management, and organic social media initiatives. Ideal candidates will demonstrate a strong history of strategic planning at an enterprise level and experience collaborating with senior leadership.
If you are passionate about shaping a leading sports brand's future and have the marketing mastery to back it up, we warmly invite you to apply.
Hiring Manager Title
Executive Vice President, Marketing
Travel Percent
Less than 10%
Functions