Marketing and Promotions Specialist

The Connecticut Education Association (CEA) is seeking dynamic and motivated applicants for the position of Marketing and Promotions Specialist. This position is crucial in spearheading marketing and promotional efforts, securing sponsorships and grants, supporting foundation fundraising initiatives, and enhancing member benefits for CEA and the National Education Association (NEA).

Responsibilities

·        Corporate Sponsorships: Identify and secure funding by approaching businesses and individuals for event sponsorship and donations.

·        Member Benefits Promotion: Develop and implement marketing strategies to enhance NEA and CEA member benefits; attend member events to promote available benefits. Writes, designs, and distributes monthly digital newsletters to members.

·        Event Promotion: Collaborate with the event planner to promote events and activities that generate donations and raise organizational/brand awareness.

Qualifications

·        Bachelor’s degree or four years of equivalent experience in communications, sales, marketing, fundraising and/or a related field.

·        Advanced knowledge of communications strategies and digital communication tools.

·        Strong expertise in marketing, promotions, grant writing, and fundraising.

·        Exceptional communication skills, including writing, editing, messaging, and scripting.

·        Proven experience in designing, deploying, and managing successful multi-faceted digital marketing and promotional campaigns.

·        Proficiency in running effective digital campaigns.

·        Proficiency in utilizing digital tools for effective marketing and promotional efforts.

·        Competency in Microsoft Office, Adobe Creative Suite, Google Suite, and Google Analytics.