What are the responsibilities and job description for the Marketing & Business Development Specialist position at Connell Foley LLP?
Connell Foley LLP, one of New Jersey’s largest law firms, is seeking a Marketing & Business Development Specialist. This role is integral to driving the firm’s marketing initiatives and strategic business development goals at various levels, including firm-wide, practice groups, and individual attorneys. Key responsibilities of the Marketing & Business Development Specialist include supporting lawyers in building their profiles through thought leadership, sponsorship opportunities, and award submissions, as well as assisting with business development activities such as research, proposals, and presentations. Reporting to the Director of Marketing, this position is based at the firm's headquarters in Roseland.
Responsibilities :
- Work closely with lawyers and Director of Marketing on development and execution of meaningful strategic business development and marketing initiatives for attorneys, practice areas and region to help align business strategy and cross-collaboration efforts
- Build the firm and individual partners' visibility through events, sponsorships, and campaigns; identify opportunities for attorneys to participate in speaking engagements and assist with deliverables
- Provide support for new business endeavors, including preparing standard and custom pitch materials, including responses to RFPs and other proposals, and business development presentations
- Conduct online and database research and prepare intelligence reports on clients, qualified prospects, competitors, and industries of interest
- Collaborate with the Director of Marketing to manage all the firm marketing content, including content creation, development, review, and distribution, for the firm’s website and social media accounts, print and digital collateral, as well as internal firm newsletter
- Identify and track rankings / awards / survey submissions, and assist in the compilation of annual submissions to outlets such as Chambers, AmLaw, NJBIZ and others, as well as award nominations
- Manage and grow the firm’s presence on social media through regular updates, effective campaigns, best practices, and lawyer engagement
- Monitor legal industry communications trends and adopt best practices
- Perform other duties as assigned or required to meet firm goals and objectives
Qualifications
Exact compensation based on experience.
Connell Foley LLP is an Equal Opportunity Employer.
