What are the responsibilities and job description for the Account-Based Marketing Manager position at Constructor.io?
A company is looking for an ABM Manager to develop and execute targeted marketing strategies for enterprise retailers.
Key Responsibilities
Define target accounts and develop comprehensive ABM plans in collaboration with the sales teamCreate and execute personalized multi-channel marketing campaigns for target accountsMonitor and analyze ABM campaign performance, presenting insights to stakeholders
Required Qualifications
3-5 years of experience in B2B marketing, with at least 2 years in ABMProven success in driving revenue through targeted marketing strategiesStrong understanding of ABM principles and toolsProficiency in marketing automation and CRM platformsExcellent project management and organizational skills