What are the responsibilities and job description for the Integrated Marketing Intern position at CooperSurgical?
Job Description
As an Intergrated Marketing Intern, you will assist in coordinating various marketing functions, including digital, social media, content creation, and campaign performance tracking, while gaining hands-on experience in an integrated marketing environment. This is an exciting opportunity for someone interested in understanding the full scope of marketing in a global business context.
Responsibilities
As an Intergrated Marketing Intern, you will assist in coordinating various marketing functions, including digital, social media, content creation, and campaign performance tracking, while gaining hands-on experience in an integrated marketing environment. This is an exciting opportunity for someone interested in understanding the full scope of marketing in a global business context.
Responsibilities
- Assist in the development and execution of multi-channel marketing campaigns, ensuring messaging and branding consistency.
- Support in monitoring and analyzing campaign performance across various platforms (social media, search engines, email, partnerships, etc.).
- Collaborate with cross-functional teams (e.g., digital marketing, content creation, and sales) to support integrated marketing efforts.
- Help maintain up-to-date performance metrics and reports, providing insights on the effectiveness of marketing activities.
- Contribute to the creation and scheduling of marketing content across different channels.
- Assist in researching and applying best practices for digital marketing to improve campaign effectiveness.
- Participate in brainstorming sessions to identify opportunities for growth and optimization in marketing strategies.
- Support in managing and organizing internal marketing assets, ensuring easy access and alignment with current projects.
- Currently pursuing a degree in Marketing, Business, Communications, or a related field.
- Strong interest in integrated marketing, digital marketing, and campaign coordination.
- Excellent communication and organizational skills with attention to detail.
- Familiarity with social media platforms, content creation, and analytics tools.
- Ability to work collaboratively in a fast-paced environment and meet deadlines.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing tools (experience with platforms like Google Analytics, or similar is a plus).
- Not required, but prior Internship experience is a plus.
- Current college student, majoring in Marketing, Business or Communications entering their Junior or Senior year.