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Marketing Director

CoreLife Eatery
Buffalo, NY Full Time
POSTED ON 1/21/2025
AVAILABLE BEFORE 4/21/2025

About us

We’ve created CoreLife Eatery to bring clean, healthy, and great-tasting foods to everyone every day. We feature hearty bowls that are complete meals featuring greens, grains, and bone broths. All of our ingredients are free of GMOs, trans fats, artificial colors, sweeteners, and other artificial additives. Our chicken and steak are sustainably raised and never given antibiotics or hormones. We buy local when and where we can check out our “local” wall to see what’s in season around us.

Overview

We seek a dynamic and experienced Director of Marketing to lead our marketing team and drive the growth of CoreLife Eatery . The ideal candidate will possess a strong understanding of digital marketing strategies, market trends, and consumer behavior. This role requires a creative thinker with a proven track record in social media, content, and performance marketing. As the Director of Marketing, you will be responsible for developing comprehensive marketing strategies that align with our business goals and enhance our market presence.

Duties

  • Develop and implement innovative marketing strategies to increase brand awareness and drive customer engagement.
  • Oversee social media marketing initiatives, ensuring consistent messaging across platforms.
  • Manage product management processes, collaborating with cross-functional teams to optimize product offerings.
  • Lead advertising sales efforts, identifying new opportunities to reach target audiences effectively.
  • Conduct market research to analyze trends, competitive landscape, and customer preferences.
  • Create and manage content marketing campaigns that resonate with our audience and promote brand loyalty.
  • Develop budgets for marketing initiatives and monitor expenditures to ensure alignment with financial goals.
  • Utilize Google Analytics and other performance metrics to assess campaign effectiveness and make data-driven decisions.
  • Maintain the company website, ensuring content is up-to-date and optimized for search engines.

Experience

  • Proven experience in a senior marketing role, preferably as a director or in a similar position.
  • Strong expertise in social media marketing, content marketing, advertising sales, and performance marketing.
  • Demonstrated ability in budgeting and financial management related to marketing activities.
  • Proficiency in using Google Analytics for performance tracking and reporting.
  • Experience with WordPress or similar content management systems is highly desirable.
  • Excellent communication skills with the ability to lead a team effectively and collaborate across departments.
  • A strategic mindset with the ability to think creatively while executing detailed plans.

    • Join us in shaping the future of CoreLife through innovative marketing strategies that connect with consumers!

    Industry

  • Food and Beverage Services

    • Employment Type

    Full-time

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