Sr Media Planner

Location: Hybrid (Virginia-based employees in-office Mon-Thu, remote on Fridays) | Remote-friendly with 20 floating remote days per year

Corkyy is helping another fast-paced agency find great talent...

Are you a strategic, data-driven media planner who thrives on developing and optimizing media strategies that drive measurable impact? Do you enjoy planning more than buying and working with diverse clients to craft effective, multi-channel campaigns? If so, we’d love to connect.

We are seeking a Senior Media Digital Planner / Buyer to join our client's team full-time. In this role, you'll collaborate with account strategists, creative teams, and communications experts to craft and manage high-level digital media plans that elevate brand visibility and drive engagement. You’ll oversee a portfolio of approximately six clients spanning various industries, ensuring that each campaign aligns with their unique objectives.

Key Responsibilities

• Strategic Media Planning: Develop and execute data-driven digital media strategies across paid search, social, programmatic, and other digital channels to meet client goals.
• Audience & Channel Strategy: Conduct research and apply insights to build customized audience targeting and platform-specific strategies across Google Ads, Meta, LinkedIn, YouTube, and emerging channels.
• Campaign Oversight & Optimization: While this role is more planning than buying, you will oversee execution, analyze performance, and recommend optimizations to maximize results.
• Performance Analysis & Reporting: Utilize Google Analytics, ad platform dashboards, and third-party tools to assess campaign effectiveness, extract actionable insights, and adjust strategies accordingly.
• Collaboration & Cross-Team Integration: Work alongside account strategists, content creators, and designers to ensure media plans align seamlessly with broader campaign efforts.
• Budget Management: Oversee media budgets, ensuring effective allocation for maximum ROI and campaign impact across multiple clients.
  
  

Qualifications

• Experience: Minimum of 5 years in digital media planning, preferably within an agency environment.
• Technical Expertise: Proficiency in Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and programmatic buying platforms. Google Ads and Meta Blueprint certifications are a plus.
• Data-Driven Decision Making: Strong analytical skills with the ability to interpret performance data, develop insights, and optimize campaigns for efficiency and impact.
• Communication & Collaboration: Excellent verbal and written communication skills with the ability to work cross-functionally and present insights to clients and stakeholders.
• Agility & Adaptability: Comfortable in a fast-paced environment, managing multiple clients and shifting priorities effectively.
  
  

Why Join?

• Hybrid Flexibility: Virginia-based employees work in-office Monday-Thursday, remote on Fridays, plus 20 floating remote days per year for added flexibility.
• Competitive Benefits Package: A generous compensation and benefits package to support your professional growth and well-being.
• Diverse Client Portfolio: Work across industries, including corporate, nonprofit, faith-based, and mission-driven organizations.
• Culture of Innovation: Join a team that values strategic thinking, creativity, and measurable results.
  
  

If you’re ready to take the next step in your career as a Senior Digital Media Planner, we’d love to hear from you. Apply today!