Marketing Automation Specialist

Career Opportunity

Cornerstone Advertising Inc is seeking an experienced Email Marketing Specialist to lead our team in developing innovative email campaigns that drive customer engagement and revenue growth. As a key member of our marketing team, you will be responsible for designing, implementing, and executing email marketing strategies that maximize ROI and improve open and click-through rates.

Key Responsibilities

• Develop and execute comprehensive email marketing plans that align with client goals and objectives
• Collaborate with cross-functional teams to ensure timely project delivery and seamless communication with clients and stakeholders
• Conduct market research and analysis to identify emerging trends and best practices in email marketing
• Design and develop engaging email campaigns that capture the attention of target audiences and drive desired actions
• Analyze campaign performance data to identify areas for improvement and optimize future campaigns for maximum ROI
• Stay up-to-date with industry developments and emerging trends in email marketing, ensuring Cornerstone Advertising Inc remains at the forefront of best practices and innovation

Requirements

• Proven track record of success in email marketing, with a strong portfolio of campaigns and results
• Exceptional written and verbal communication skills, with the ability to craft compelling copy and communicate complex ideas simply
• Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions
• Excellent collaboration and interpersonal skills, with the ability to build strong relationships with clients, colleagues, and other stakeholders
• Demonstrated expertise in email marketing automation platforms, including Mailchimp, Constant Contact, and Salesforce
• Basic coding skills in HTML and CSS, with the ability to design responsive email templates and troubleshoot technical issues