What are the responsibilities and job description for the Media Buyer - Linear Television position at Cornerstone Media Group - Minneapolis?
Cornerstone Media Group, Minneapolis, MN
Advertisers today expect measurable results, and Cornerstone Media Group delivers results as our direct response spots and infomercial recommendations are based on data driven performance metrics. Cornerstone is based in downtown Minneapolis, and we have been helping television stations, cable systems, satellite providers, and networks increase their direct response advertising revenues for the past 29 years.
Media Buyer - Linear Television
A Linear Television Media Buyer will have an opportunity to contribute to the profits and growth of Cornerstone Media Group by working in a fast-paced, team-based environment. You will assist in the buy process and create targeted media buys that will drive efficient results leading to sales, leads and new customers for our clients. By understanding the demo target of the campaign and your media’s audience you will have an opportunity to see tangible results daily.
Responsibilities:
· Execute paid linear television media campaigns utilizing your strong analytical skills with our various databases and resources
· Negotiate best possible rates with our media partners and place our campaigns to achieve client objectives
· Analyze results and act upon them to improve performance for our advertisers and media partners
· Develop and foster client relationships that creates additional opportunities in a mutually beneficial relationship
· Identify new media opportunities
· Support in the buying and reconciliation processes. This can include but not limited to:
o Pre | Post log management
o Resolving discrepancies
o Monitor campaign performance as it relates to profit or loss as well as against established targets
o Participate in the identification of continuous process and buying improvements
Requirements:
· Bachelor’s degree
· 3 – 5 years of Linear TV Experience is preferred
· Strong problem-solving skills
· Great communications skills
· Great interpersonal skills
· Strong analytical skills
· Strong organizational skills and time management skills
· Must be able to commute to Warehouse District in Minneapolis
Compensation and work environment:
· Hybrid work model
· 100% employee paid Health Insurance, Life Insurance, STD, LTD
· Employer funded HSA account
· Employer matched 401k contributions
· Generous PTO
· Optional dental and vision coverage
· Summer hour program
· Monthly parking stipend
Only candidates eligible to work in the US without sponsorship should apply.