Senior Product Marketing Manager

Title: Senior Product Marketing Manager – Ambulatory Segment
Location: Remote
Reports To: Vice President of Product Marketing
FLSA Classification: Exempt
Full-Time or Part-Time: Full-Time
Salary Range: $110,000 - $130,000

**Starting pay varies based on location and experience, in compliance with specific state wage regulations. Competitive rates tailored to your geography and expertise.

Position Overview:
 The Senior Product Marketing Manager will be the strategic leader for our revenue cycle management (RCM) services within the ambulatory segment. In this role, you will drive high-impact marketing initiatives that support business objectives, enhance market presence, and position Coronis Health as a thought leader in the industry. You will collaborate cross-functionally with key internal teams, including sales, operations, and client management, to translate complex offerings into compelling, market-facing strategies.

Key Responsibilities:

• Strategic Leadership & Planning
  1. Serve as the primary marketing leader for the ambulatory segment, driving strategy, execution, and optimization of marketing initiatives.
  2. Develop and implement comprehensive annual strategy and quarterly marketing plans that align with business goals and secure stakeholder buy-in.
  3. Ensure consistent messaging, positioning, and brand differentiation across all channels and marketing efforts.
• Thought Leadership & Content Strategy
  1. Create compelling thought leadership content, including articles, webinars, presentations, and industry insights, to strengthen Coronis Health’s authority in the physician and ambulatory markets.
  2. Partner with internal subject matter experts to shape industry conversations and enhance our competitive positioning.
• Sales Enablement & GTM Strategy
  1. Develop a suite of high-impact sales enablement materials, including pitch decks, case studies, competitive intelligence tools, and objection-handling frameworks.
  2. Lead training programs to empower the sales team with compelling messaging and deep product knowledge.
  3. Work closely with sales leadership to optimize the buyer journey and drive revenue growth through targeted marketing initiatives.
• Market Intelligence & Competitive Analysis
  1. Conduct in-depth market research, buyer persona development, and competitive landscape analysis to inform product positioning and marketing strategies.
  2. Develop competitive intelligence tools, such as battle cards and market trend reports, to enable the sales and marketing teams.
• Performance Tracking & Reporting
  1. Own key performance metrics for the segment, including percentage-to-target, growth trends, conversion rates, and ROI.
  2. Provide weekly updates and monthly reports to inform stakeholders on marketing effectiveness and strategic opportunities.
• Cross-Functional Collaboration
  1. Act as a key liaison between marketing, sales, operations, and product teams to ensure alignment on priorities and execution.
  2. Partner with internal and external stakeholders to drive cohesive go-to-market strategies that enhance brand positioning and market penetration.

Qualifications:

• 5 years of experience in product marketing, ideally within B2B, SaaS, or healthcare sectors.
• Demonstrated knowledge of the healthcare industry, especially physician practices. Experience with revenue cycle management is preferred.
• Proven ability to create compelling messaging and marketing content.
• Strong project management skills with a focus on organization and attention to detail.
• Excellent communication, presentation, and interpersonal skills.

Preferred Skills:

• Entrepreneurial mindset with the ability to operate effectively within a lean marketing structure.
• Strong analytical skills and proficiency in competitive research and market analysis.
• Leadership qualities with high emotional intelligence and the ability to manage large projects and teams.

Additional Information:
 This description is intended to provide only basic guidelines for meeting job requirements. Responsibilities, knowledge, skills, abilities, and working conditions may change as needs evolve.

Coronis Health is committed to creating a diverse and inclusive environment where all employees are treated fairly and with respect. We are an equal-opportunity employer, providing equal opportunities to all applicants and employees regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected characteristic. We welcome and encourage applications from candidates of all backgrounds.