What are the responsibilities and job description for the Director of PR & Marketing, Gaming position at CORSAIR?
General Purpose:
Corsair is a leader in Gaming and Streaming equipment.
As Director of PR & Marketing, Gaming, you will be lead and oversee the global PR and marketing strategy for our gaming division. This role is responsible for driving brand positioning, executing high-impact campaigns, managing social media, PR, influencer/partner collaborations, and content initiatives, and ensuring alignment with business goals. The ideal candidate will manage a multi-functional team and work closely with sales, product, and channel partners to deliver cohesive and effective marketing strategies across key regions. This position requires a strategic leader who understands the gaming industry, excels in brand storytelling, and can drive engagement across multiple platforms.
Position Summary, Responsibilities and Expectations:
- Develop and execute a comprehensive PR & marketing strategy for gaming, covering brand positioning, go-to-market plans, and campaign execution.
- Oversee all marketing functions, including digital, social media, influencer/partner collaborations, content creation, and public relations.
- Lead and mentor a team across marketing, PR, and content disciplines to ensure effective collaboration and execution.
- Align closely with the sales team to drive marketing initiatives that support business growth in key focus regions.
- Manage relationships with media, industry influencers, and key partners to maximize brand visibility and engagement.
- Ensure consistency in messaging and branding across all marketing channels and campaigns.
- Analyse and report on campaign effectiveness, optimizing strategies based on data-driven insights.
Essential Skills and Experience:
- 10 years of experience in PR, marketing, or brand management, with a strong background in gaming or tech.
- Proven track record of leading successful marketing campaigns and brand initiatives.
- Strong leadership skills with experience managing multi-functional teams.
- Deep understanding of the gaming landscape, audience behaviours, and media/influencer relations.
- Ability to work cross-functionally with sales, product, and external partners to align marketing efforts with business objectives.
- Excellent communication and storytelling skills, with the ability to craft compelling narratives.
- Data-driven mindset, with experience using analytics to measure and optimize marketing performance.
- Ability to thrive in a fast-paced, dynamic environment with multiple priorities.
For roles that are based at our headquarters in Milpitas, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future.
Annual Salary Range: $165,000—$180,000 USD
Salary : $165,000 - $180,000
