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Community Liaison - Home Health

Corus Health
Albuquerque, NM Full Time
POSTED ON 12/22/2024
AVAILABLE BEFORE 2/17/2025
Nominated by our own employees, Corus Health was recently awarded one of Albuquerque's Top 50 Employers. As a full-service home health and hospice agency, Corus is currently seeking an energetic, connected, and organized Home Health Community Liaison to join our marketing team. This individual is responsible for providing and evaluating service information related to admissions utilizing clinical knowledge and expertise to determine patients who would benefit from our services. Under the direction of our Executive Director, the ideal candidate will develop appropriate referrals through the selection, acquisition, retention and growth of business partnerships with referral sources, including Hospital systems, LTACs, SNFs, ILFs, ALFs, Memory Cares and other senior communities.

Duties & Responsibilities:

  • Demonstrate a strong understanding of customer & market dynamics & requirements, and most importantly, demonstrate a strong understanding of transitional care
  • Promote utilization of our entire service line, including personal care, home healthcare and hospice services
  • Present and represent in the community with integrity, authenticity, perseverance, purpose, service and enthusiasm
  • Identify and help coordinate the need for education within the community. Assist in the development of in-services offered by our clinicians and leadership
  • Coordinate the referral process and appropriately follow-up through admission
  • Assist in the development of marketing plans designed to meet admission goals - and maintaining an attitude of flexibility and teachability to accomplish it
  • Learn and execute the company's consultative selling strategy to build sustainable relationships with targeted referral sources
  • Participate in and empowered to provide strategic planning for assigned accounts
  • Take initiative to develop and maintain relationships with clinical staff to assure effective communication between the marketing and clinical teams
  • Committing to excellence and clarity in communication both internally and externally
  • Expand professional competence by increasing technical, industry and financial knowledge of our variety of care services
  • Analyze referral patterns and trends - adjusting responsively to new opportunities
  • Analyze strengths and weaknesses of area competition. Build relationships with area and out-of-area marketers to provide a "one-stop" experience to Case Managers and other care decision-makers
  • Meet or exceed established productivity goals
  • Promote growth and profitability of company through responsible use of marketing materials and other resources
  • Represent the organization's mission and vision to other groups, organizations and the general public in a professional manner
  • Conduct all interactions in an ethical manner in accordance with the Conditions of Participation, Code of Conduct, and other regulations
  • Report all allegations of patient abuse, and/or misappropriation of patient property
  • Actively participate in community activities to represent the Organization
  • Assist with other duties as assigned


Requirements

Qualifications & Requirements:

  • One to two years of proven experience in a relevant role in healthcare marketing
  • Proficiency in MS Office, Power Point, and MS Outlook
  • Exceptional communication, negotiation skills and "soft skills"
  • Ability to build rapport quickly and maintain lasting professional relationships
  • Excellent time management and organizational skills
  • Ability to develop and maintain rapport with patients and families
  • Demonstrated ability to work with an interdisciplinary team


Benefits

Benefits & Allowances:

  • Positive work environment based on collaborative teamwork
  • Continuing Education opportunities
  • Excellent health benefits
  • Employee Assistance Funding
  • 401(k)

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