Associate Athletic Director for Strategic Communications

Position Summary

As an integral member of the College's Athletic Department Administration, Stonehill College seeks a dynamic and innovative leader to serve as the Associate Athletic Director for Strategic Communications. This position is responsible for developing and implementing a comprehensive communications strategy that advances the College's athletic brand, engages stakeholders, and supports the success of Stonehill's 23 NCAA Division I athletic programs and over 500 student-athletes. The Associate AD for Strategic Communications will oversee the Athletic Communications team and collaborate with internal and external partners to promote the achievements of student-athletes, coaches, and the College.

Essential Duties & Responsibilities :

• Develop and execute a comprehensive communications and public relations strategy promoting Stonehill Athletics, 23 intercollegiate teams, coaches, and student-athletes.
• Serve as the primary spokesperson for the Athletics Department and oversee all media relations efforts, collaborating with the Director of Athletics.
• Build and maintain relationships with local, regional, and national media to enhance Stonehill's presence and visibility.
• Direct the creation and distribution of multimedia content, including press releases, game recaps, social media updates, and promotional materials.
• Oversee the maintenance, development, and updates of the official athletics website and related digital platforms.
• Ensure consistent branding and messaging across all communication channels.
• Supervise the production of live event broadcasts, ensuring compliance with conference and NCAA requirements.
• Collaborate with external media partners to expand the reach and quality of Stonehill's broadcast productions.
• Recruit, train, and manage a team of full-time athletics communication and video production staff, graduate assistants, interns, and student workers.
• Provide professional development opportunities to enhance staff skills in communications, technology, and storytelling.
• Partner with internal departments, including Marketing and Communications, to align athletic communications with college-wide initiatives.
• Serve as the primary communications contact with conference and NCAA media relations offices.
• Serve as the primary communications contact for select sports, facilitating media relations, gameday operations, content creation, statistical reporting, and sport-specific communication plans.
• Coordinate all gameday media operations and logistics for home and away athletic events, including the recruitment and hiring of game statisticians, photographers, public address announcers, and broadcast talent.
• Manage the department's communications budget, ensuring fiscal responsibility and alignment with institutional goals, policies, and procedures.

Bachelor's degree required, Master's preferred.

5 years of experience in collegiate athletics or a related external field preferred.

Experience in athletic communications, marketing, and sports information preferred.

Experience at NCAA Division I preferred.