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Territory Sales Manager

Covaris
Sonoma, CA Full Time
POSTED ON 1/22/2025
AVAILABLE BEFORE 4/20/2025

Covaris, LLC, a PerkinElmer company ( is a rapidly growing, profitable technology company headquartered in Woburn, Massachusetts, USA. Covaris has developed a proprietary and patented Adaptive Focused Acoustics™ (AFA) technology platform utilized in sample preparation processes in the analytical and life sciences industries. Covaris AFA has become the Gold Standard for DNA fragmenting in the Next-Gen Sequencing market and is employed by major genome centers worldwide.

Covaris AFA and our other proprietary products offer unique competitive advantages for scientists in Genomics, Proteomics, and Chromatin research. Our AFA technology enables high-throughput, automated pre-analytical processes across multiple research applications using our instruments, consumables, and reagents.

Essential Responsibilities : The employee may be required to perform all or a combination of the following essential responsibilities as determined by business necessity.

  • Lead market development sales activities in the assigned territory of N. CA, OR, WA, NV, ID, AK.
  • Conduct and organize territory planning to maximize efficiency.
  • Utilize consultative selling skills to manage objections, negotiate sales, and exceed revenue objectives.
  • Maintain and develop relationships with customers to expand the install base.
  • Act as a liaison between Applications / Solutions, in-house R&D, and key customers to identify and develop new applications and market opportunities.
  • Build and manage a healthy opportunity pipeline to achieve short, mid-term, and long-term revenue goals.
  • Manage and grow accounts across diagnostic, biopharma, research facilities, and universities.
  • Management of customer relationships and opportunities to ensure timely delivery of results.
  • Contribute to company growth by participating in national and international conferences and exhibitions.
  • Develop new business while nurturing existing relationships.
  • Actively engage with industry and customer organizations that impact business.

Non-Essential Responsibilities : In addition to the essential responsibilities listed above, the employee may be required to perform other non-essential functions as directed.

Qualifications and Technical Skills :

  • Bachelor of Science or post-graduate degree in Life Sciences or a related field.
  • Ideal candidate will have experience selling into the Next Generation Sequencing market.
  • In-depth knowledge of the life sciences market and customers within the assigned territory.
  • Ability to schedule and conduct product demonstrations with support from applications specialists.
  • Experience in product installations and user training.
  • Experiences and Abilities :

  • Experienced sales professional with approximately three to five years of scientific equipment sales experience.
  • Preferred experience in selling instruments, automation, and consumables enabling high-throughput technologies or in the Next Generation Sequencing market.
  • Experience in clinical markets is advantageous.
  • Ability to network and collaborate internally to share information and best practices.
  • Strong critical thinking, communication, and interpersonal skills.
  • Effective time management and ability to prioritize tasks.
  • Capability to work independently or as part of a team.
  • Willingness to travel extensively within the territory (up to 40-50%).
  • This is a remote, field-based position requiring frequent travel within the assigned territory. Candidates should be comfortable with approximately 40-50% travel.

    The base compensation range for this full-time position is $100,000 to $140,000 annually, plus a performance-based commission bonus. The final pay offered to the successful candidate will be determined by factors such as internal equity, work location, and individual qualifications, including job-related skills, experience, and relevant education or training. This role also includes a comprehensive benefits package.

    Category : Exempt

    Salary : $100,000 - $140,000

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