What are the responsibilities and job description for the Cox Communications, Inc. is hiring: Manager of Digital Advertising (RapidScale) position at Cox Communications, Inc.?
Company
Cox Communications, Inc.
Job Family Group
Marketing
Job Profile
Digital Marketing / Communications Manager
Management Level
Manager - Non People Leader
Flexible Work Option
Hybrid - Ability to work remotely part of the week
Travel %
Yes, 5% of the time
Work Shift
Compensation
Compensation includes a base salary of $88,300.00 - $147,100.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Job Description
At RapidScale, exceptional technology is powered by exceptional people. As a growing leader in secure, reliable, managed cloud solutions, we help businesses simplify IT and unleash innovation. With a broad portfolio spanning AWS, Azure, and Google, as well as a full set of private cloud and cybersecurity solutions, RapidScale helps companies turn technology into their biggest competitive advantage. As part of the Cox family of companies, we offer best-in-class benefits, a commitment to work-life balance, and an award-winning workplace experience. Join us in delivering cutting-edge cloud and managed IT solutions for SMBs and enterprises.
Position Overview
RapidScale is seeking an experienced Manager of Digital Advertising to oversee and execute a comprehensive digital advertising strategy across multiple platforms. This role will focus on account-based marketing (ABM), search engine marketing (SEM), search engine optimization (SEO), social advertising, and other digital media channels to drive customer acquisition, engagement, and brand visibility. The ideal candidate will possess a strong background in data-driven marketing, a deep understanding of digital ad platforms, and the ability to optimize campaigns across channels.
Key Responsibilities :
- Account-Based Marketing (ABM) :
Develop and implement ABM strategies to target high-value accounts, working closely with sales and customer success teams.
Plan, execute, and manage paid social campaigns on platforms such as LinkedIn, X (formerly Twitter), and others.
Lead SEM campaigns across Google Ads and other search platforms, including keyword research, bidding strategies, and ad copy development.
Manage Google Analytics for RapidScale and provide timely reporting on website performance.
Manage digital advertising across display networks, video ads, and other emerging media channels.
Develop comprehensive digital advertising strategies aligned with overall marketing goals and business objectives.
Qualifications Minimum :
Benefits
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
About Us
Cox Communications is all about creating moments of real human connection; and for employees, that's true both in the workplace and in the problems we solve for customers. From building advertising solutions to unleashing IoT technologies to creating an exceptional experience for customers in our retail locations and online, we're creating a world that is smarter and more connected. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation / wellness days, and / or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer - All qualified applicants / employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
Salary : $88,300 - $147,100