Content Center Producer - WPXI TV

WPXI TV Pittsburgh is looking for a Content Center Producer who will work with a 24-7 team to monitor, gather, and create news content for use on all media platforms-TV, digital website, mobile applications, and social media. The right candidate will have a passion for news, discovering the facts and urgent reporting of those facts to the users and viewers of local news.

• Gather content and see it through from online and on-air, to social distribution
• Responsible for logistics working directly with reporters, photographers, producers, managers, and the fellow content producers to cover the news of the day, as well as generate enterprise stories
• Responsible for monitoring a variety of "in" points for news-police, fire scanners, social media, email, internal wires, phone calls
• Plan and anticipate coverage
• Monitor police/fire scanners for multiple counties
• Field phone calls, monitor emails and scan multiple branded social media accounts for news tips from the public
• Dispatch crews to cover content for our digital, radio and television platforms
• Operate as an integral member of the content center team, and one of their primary responsibilities is to drive results to help us meet analytics-based goals and convert digital users into television viewers
• Distribute content on all platforms (broadcast TV, radio, digital apps, social media)
• Schedule may include nights, weekends and holidays, and overnights

• Keen sense of news judgement for each media platform-what drives audience on that platform
• Gather news through all platforms
• Excel at developing relationships and trust with contacts and sources
• Ability to handle other assignments as needed, showing flexibility, adaptability, problem solving skills, a person who collaborates with team members, with a positive, can-do attitude
• Understanding of Newsroom Logistics and ability to move crews
• Provide urgent writing of content for all platforms: TV, digital, and social.
• Willingness to evolve, learn new skills, innovative technology, embrace change
• Ability to prioritize a large volume of writing assignments based on urgency, platform needs and deadlines
• Knowledge of writing for all platforms-broadcast, digital, social, push alerts, radio
• Identify newsworthy content from scanners
• Ability to recognize trending stories online, provide timely updates for multiple platforms
• Must be social media savvy and possess thorough grasp of the use of social media for audience engagement
• Detail-oriented, highly organized planner
• Must be able to work any shift, including overnights, weekends
• Must be accessible to contact during big breaking news situations
• Strong understanding of grammar
• Good communication skills, work well with newsroom staff, and have technical knowledge of news gathering
• Strong editorial judgement, possess strong organizational skills and be digitally savvy
• Meet strict deadlines, be aggressive on breaking news and be self-motivated
• Study in a relevant field required (Journalism, Communications, Social Media, Broadcast Technology, English)
• Must have a valid driver's license and clean driving record

• Degree in Journalism preferred