Executive Creative Director, Social Video
CPC Marketing is dedicated to driving measurable growth for our own portfolio of brands through smart, creative content on social media platforms—primarily Facebook and Instagram, but also YouTube and TikTok. We also collaborate with select external partners to stay at the cutting edge of strategy and performance.
Overview
We’re looking for an Executive Creative Director, Social Video who can dream up, produce, and refine video content that captivates audiences and delivers tangible results across both Paid Advertising and Organic. You’ll work cross-functionally with Production, Marketing, and Strategy teams to bring big ideas to life—from concept to final edit—while continuously optimizing for performance metrics like engagement, view-through rates, conversions, and beyond.
Key Responsibilities
Set the Creative Vision
- Establish a clear, cohesive direction for social video content that delivers conversion results.
- Leverage audience insights, creative trends, and data to craft compelling narratives.
Collaborate with Cross-Functional Teams
Partner with Production, Marketing, and Strategy to shape project scope, budgets, and objectives.Facilitate brainstorming sessions, provide creative input, and ensure timely delivery of all assets.Lead Production & Quality Control
Guide storyboarding, scripting, and on-set production to uphold creative consistency.Collaborate with production and post-production to ensure final content meets high standards and platform best practices.Drive Measurable Performance
Implement a test-and-learn mindset, iterating on creative elements based on real-time data.Collaborate with analytics and strategy partners to refine content for maximum conversions.Manage and coach a small team of junior creative directors and external freelancers.Hire and expand the Creative department over time.Foster a culture of innovation, creative risk-taking, and continuous improvement.Qualifications
Proven Experience : Track record of producing social video content that achieves measurable success (e.g., conversions, social channel growth or brand lift).Creative Leadership : Strong ability to develop compelling concepts, provide direction, and guide cross-disciplinary teams.Technical Know-How : Familiarity with video production, editing tools (Premiere, After Effects), and platform-specific best practices (Facebook, Instagram, YouTube, TikTok).Data-Driven Mindset : Comfort interpreting analytics and iterating creative based on insights.Communication Skills : Excellent presentation and storytelling abilities, with a flair for pitching ideas and receiving feedback.What We Offer
Impactful Work : Your creative output directly influences brand growth and performance.Collaborative Environment : Work closely with diverse teams—and external partners—who share a passion for innovation.Competitive Package : A market-aligned salary, performance incentives, and benefits.Growth Opportunities : Room to shape our visual storytelling and evolve our brands on an ever-changing digital stage.How to Apply
If you are passionate about combining creativity and performance to drive results and have the experience to back it up, we’d love to hear from you! Submit your resume, portfolio, and a brief statement about why you fit this role perfectly. Be sure to include a portfolio demonstrating paid performance ads you’ve made, showcasing your ability to craft impactful, high-performing content.
CPC Marketing is an equal opportunity EmployerJ-18808-Ljbffr
